With Valentine's Day just around the corner, it seems that approximately 70% of women visiting the 5th floor of Ginza Mitsukoshi choose "men's cosmetics" or "underwear" items as gifts. When choosing men's cosmetics, the purpose and the recipient's preferences are important factors to consider.




Ginza Mitsukoshi offers a wide selection of men's cosmetics, and we've introduced four products currently recommended by buyers in the men's cosmetics department.

We asked them to pick out items from a woman's perspective, from small gifts perfect for under 2,000 yen to thoughtful gifts for a budget of 5,000 yen.





Molton Brown "Hand Cream" ¥1,944 (tax included)

"Molton Brown is a brand that is a purveyor to the British Royal Family, and is popular for its luxurious cosmetics made with exotic botanical ingredients from around the world. The most popular small gift is their hand cream series, which can be purchased for under ¥2,000. The packaging is also cute, which is another reason for their popularity."


For the rest of the interview, click here: here.

Check out the Valentine's Day gifts selected at Ginza Mitsukoshi, Check out the [Boxer shorts edition] too!