French children's clothing brand BONTON will open a pop-up shop at West Park/The Stage #6 on the 6th floor of Isetan Shinjuku from May 20th to May 26th. The store, which offers children's and babies' clothing collections, accessories, and miscellaneous goods, will showcase BONTON's dynamic summer style under the theme of "AEROBIK." To celebrate the opening, illustrator Iris de Mouy, whose work has appeared in catalogs for HERMES, has created an illustration inspired by both BONTON and "Bonjour France," a French week being held at Isetan Shinjuku during the same period as the store. A tote bag (3,996 yen) and a pouch (3,456 yen) featuring the illustration will be available for pre-sale. Additionally, kickpack, a table soccer game made from recyclable cardboard, will be introduced at the store for the first time from Germany. The game is an assembly type that can be put together in about 15 minutes, allowing you to enjoy table soccer anywhere. A professional instructor will be visiting the store on the 24th to hold a game event.

In addition, the Bon-Ton photo booth set up at the Daikanyama store will also be available. There will also be a service where customers who spend over 16,200 yen will receive a free novelty gift.