The manufacturing story of bonpon x Clothing ISETAN MITSUKOSHI [Episode 3: bonpon x Clothing ISETAN MITSUKOSHI linked coordination]

PROMOTION
May 22, 2018
"bonpon x Clothing ISETAN MITSUKOSHI", a collaboration line between Isetan Mitsukoshi's women's clothing private brand "Clothing ISETAN MITSUKOSHI" and the extremely popular Instagram couple bonpon, will finally be launched on June 6th.

FASHION HEADLINE concludes the three stories with a "linked outfit" from the duo. We asked bonpon to wear the newly completed items and took photos in a spacious park. Of course, we left the styling to bonpon. Be sure to check it out before it hits the shelves in stores.


Episode 3: bonpon x Clothing ISETAN MITSUKOSHI's Coordinated Look



Look.1: Knit Cardigan and Gingham Check Dress

This coordinated look features gingham check, a specialty of bonpon. The accent color of red adds a touch of style that symbolizes the couple's everyday life.

bon: Cardigan 10,000 yen / pon:Cardigan 10,000 yen /
The cardigan worn by Bon has a V-neck design that makes it easy to layer a shirt underneath. It is a unisex line that can be worn by slimmer men. The cardigan worn by Pon has a crew neck that matches her beloved round collar. The cuffs have elastic so there's no need to worry about them stretching out too much. This is also something the couple likes to keep in mind.

Cardigan 
V neck 10,000 yen, Crew neck 10,000 yen

A-line silhouette dresses are a big favorite of Pon's. They have calm three-quarter sleeves that fit mature women. The removable round collar allows you to easily enjoy arranging your outfits. In addition to gingham check, the lineup also includes easy-to-match solid colors.

Dress ¥22,000


Look.2: Round-collar blouse

A chic black and red coordinate. The use of color adds a sense of style, and an adorable Miffy market bag adds a playful touch. It's a look you can enjoy all seasons.

bon:Cardigan 10,000 yen /pon:Cardigan 10,000 yen, Blouse 14,000 yen / Pin badge 3,000 yen, Miffy Marche Bag 1,900 yen / All other items are Pon's personal property

A round-collar blouse, Pon's favorite. A piece made with a material that is not see-through and is comfortable to wear. This one also has three-quarter sleeves for a neat look. It has a neat length that balances well with the flared skirt (※All of the clothing is embroidered with the iconic "bp" logo).

Blouse ¥14,000 each

The Miffy market bag embodies the warm atmosphere that bonpon is known for. The design, which depicts the two of them standing side by side with their second daughter, May, who was the reason they started Instagram, evokes the family's "bonds."
Miffy Marche Bag  ¥1,900 / © Mercis bv

Link to accessories featuring look.3 bonpon motifs

This project also features a lineup of collaboration items from select brands at Isetan Mitsukoshi. There is also a selection of incredibly cute accessories that encapsulate the charm of bonpon.

A tote bag with alphabet letters on it adds an accent to a blue-toned outfit that evokes summer. The striped pattern peeking out from the inside of the bag brings a refreshing breeze of marine style.

bon: Cardigan 10,000 yen / Pin badge 3,000 yen / Bag 13,000 yen / All other items are the artist's personal property
pon: Dress 22,000 yen / Pin badge 3,000 yen / Bag 12,000 yen / All other items are the artist's personal belongings

This tote bag, a collaboration with Fabrico, is made from natural materials and features the alphabet logos "B" and "P". The bag comes with a striped drawstring pouch to securely protect your belongings. Its basic color scheme is timeless.

"bonpon x Fabrico" bag  (Left) 13,000 yen, (Right) 12,000 yen
The face motif brooches, featuring the two bonpon members as well as their beloved cat Ten-kun, are a collaboration with Phil Dalenier. Choose from three different designs to suit your mood. All of the outfits worn by the two members feature eyelets, allowing the brooches to be attached without damaging the fabric.

"bonpon x Phil D'Allenier" Pin Badge 3,000 yen each
The adorable bonpon has been turned into a stuffed animal by Bobby Dazzler! Even the smallest details, from his clothes to his glasses, are identical to the two of them. All of the stuffed animals are one-of-a-kind and coordinated, and not only are bonpon himself, but the animals too, are available.

"Bonpon x Bobby Dazzler" stuffed animals, 16,000 yen each
"Bonpon x Bobby Dazzler" stuffed animals, 16,000 yen each

These Antipasto collaborative socks are a great way to easily incorporate them into your own coordinated outfits. The striped pattern, which bonpon chose with particular attention to color, is a must-see. For women, we recommend the cute pompom design. It also comes with a message tag from bonpon's second daughter, May, who inspired them to start matching outfits, making it a perfect gift.

"bonpon × Antipasto" socks
From left)Men's 2,600 yen, Women's 2,400 yen each, with pom-poms 2,800 yen

"bonpon x Antipasto" Socks 2,800 yen

The products will be available at Ebisu Mitsukoshi, followed by Sendai Mitsukoshi and Nihonbashi Mitsukoshi. An in-store event with bonpon will also be held! For details, see the event information below.


>>
[Episode 1: About bonpon]: The collaboration between bonpon, the beloved Instagram couple, and Clothing ISETAN MITSUKOSHI
>>[Episode 2: The collaboration] The craftsmanship story of bonpon x Clothing ISETAN MITSUKOSHI



[Event Information]
"Link ~bonpon x Clothing ISETAN MITSUKOSHI~"
Online pre-sale begins May 23rd
June 6th - 19th Ebisu Mitsukoshi 1st Floor Garden (Promotion Space)
/ June 13th - 19th: Sendai Mitsukoshi, Jozenji Dori Building, 1st Floor, Hikari no Hiroba
June 20th - 28th: Nihonbashi Mitsukoshi Main Store, Main Building, 4th Floor, Re-Style Lady
Behind-the-scenes photos of bonpon are now available on Clothing Isetan Mitsukoshi's Instagram (@clothingisetanmitsukoshi)!

[Contact]
Nihonbashi Mitsukoshi Main Store
Tel: 03-3241-3311

Clothing Isetan Mitsukoshi
https://www.mistore.jp/brand/clothing/index.html
編集部
  • bon: Cardigan 10,000 yen / Pin badge 3,000 yen / All other items are personal belongings. pon: Cardigan 10,000 yen / Dress 22,000 yen, Pin badge 3,000 yen / All other items are personal belongings.
  • bon: Cardigan 10,000 yen / Pin badge 3,000 yen / All other items are personal belongings. pon: Cardigan 10,000 yen, Dress 22,000 yen / Pin badge 3,000 yen, Miffy Marche bag 1,900 yen / All other items are personal belongings.
  • bon: Cardigan 10,000 yen / Pin badge 3,000 yen / All other items are personal belongings. pon: Cardigan 10,000 yen, Dress 22,000 yen / Pin badge 3,000 yen / All other items are personal belongings.
  • bon: Cardigan 10,000 yen / Pin badge 3,000 yen / Bag 13,000 yen / All other items are personal belongings. pon: Dress 22,000 yen / Pin badge 3,000 yen / Bag 12,000 yen / All other items are personal belongings.
  • One-piece dress: 22,000 yen
  • One-piece dress: 22,000 yen
  • Cardigan 10,000 yen
  • Cardigan 10,000 yen
  • Cardigan 10,000 yen
  • Cardigan 10,000 yen
  • Blouses: 14,000 yen each
  • "bonpon x Antipasto" socks (from left) Men's 2,600 yen, Women's 2,400 yen each, with pom-poms 2,800 yen
  • "bonpon x Antipasto" socks 2,800 yen
  • Miffy Marche Bag 1,900 yen © Mercis bv
  • "bonpon x Fabrico" bags: 13,000 yen each
  • "bonpon x Phil D'Allenier" pin badge 3,000 yen
  • "bonpon x Bobby Dazzler" stuffed toys, 16,000 yen each
  • "bonpon x Bobby Dazzler" stuffed toys, 16,000 yen each
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