Since its introduction in 2020, "MyEA" has seen successive models sell out every season. A new model perfect for summer outfits has begun rolling out in Emporio Armani boutiques nationwide. 
 
  Ends: "MyEA" Large 51,700 yen; Center: "MyEA" Medium 48,400 yen
Ends: "MyEA" Large 51,700 yen; Center: "MyEA" Medium 48,400 yen
The classic imitation leather "MyEA" is a hugely popular item as a work bag thanks to its simple and functional design, but this new model has been released as a bag that is perfect for weekend use as well, while maintaining the same simple and functional design.
 
The body of the bag is carefully woven with two colors of fabric, alternating to create a unique three-dimensional effect throughout, resulting in a nuanced piece. The fringe-like design at the opening adds a touch of casualness. It pairs perfectly with relaxed clothing like resort dresses.
 
Attention to detail ensures a relaxed feel without compromising the luxurious feel of Emporio Armani. The handles are crafted from luxurious imitation leather that's indistinguishable from real leather, while the hardware is a lustrous silver. A patch engraved with the EMPORIO ARMANI brand logo on the front subtly asserts the brand.
 
 
Of course, this new model retains the high functionality unique to "MyEA." The interior of the bag comes with removable imitation leather pouches with snap closures, available in sizes. The medium-sized model is the perfect size for storing small items that tend to get scattered inside the bag. The large model is large enough to be used as a clutch bag, and is useful for storing wallets, cell phones, etc.
 
 
 
The shoulder strap, made from a combination of imitation leather and black fabric, is also removable. The color balance between the bag and strap is beautiful, and the bag can be worn cross-body or over the shoulder, making it perfect for active summer holidays.
 
This latest model in the "MyEA" series is now available at Emporio Armani boutiques nationwide.
 
Contact:
Giorgio Armani Japan
03-6274-7070
 
Official website: https://www.armani.com
Official Twitter: https://twitter.com/ARMANI_JAPAN
Official YouTube: https://www.youtube.com/Armani
Official Instagram: https://www.instagram.com/emporioarmani/
Official LINE: https://lin.ee/jg1Lsbv
 
[About Emporio Armani]
A brand founded in Milan, Italy in 1981. The designer is Giorgio Armani.
While valuing comfort and free thinking, the brand offers a variety of urbane and sophisticated items. In Italian, Emporio means "a great market where you can get anything you want." As its name suggests, Emporio Armani offers a wide range of items, including not only men's and women's clothing and accessories, but also watches, perfumes, underwear, and sportswear.
 
Click here for company press release details
 
 Ends: "MyEA" Large 51,700 yen; Center: "MyEA" Medium 48,400 yen
Ends: "MyEA" Large 51,700 yen; Center: "MyEA" Medium 48,400 yenThe classic imitation leather "MyEA" is a hugely popular item as a work bag thanks to its simple and functional design, but this new model has been released as a bag that is perfect for weekend use as well, while maintaining the same simple and functional design.
The body of the bag is carefully woven with two colors of fabric, alternating to create a unique three-dimensional effect throughout, resulting in a nuanced piece. The fringe-like design at the opening adds a touch of casualness. It pairs perfectly with relaxed clothing like resort dresses.

Attention to detail ensures a relaxed feel without compromising the luxurious feel of Emporio Armani. The handles are crafted from luxurious imitation leather that's indistinguishable from real leather, while the hardware is a lustrous silver. A patch engraved with the EMPORIO ARMANI brand logo on the front subtly asserts the brand.

Of course, this new model retains the high functionality unique to "MyEA." The interior of the bag comes with removable imitation leather pouches with snap closures, available in sizes. The medium-sized model is the perfect size for storing small items that tend to get scattered inside the bag. The large model is large enough to be used as a clutch bag, and is useful for storing wallets, cell phones, etc.


The shoulder strap, made from a combination of imitation leather and black fabric, is also removable. The color balance between the bag and strap is beautiful, and the bag can be worn cross-body or over the shoulder, making it perfect for active summer holidays.
This latest model in the "MyEA" series is now available at Emporio Armani boutiques nationwide.
Contact:
Giorgio Armani Japan
03-6274-7070
Official website: https://www.armani.com
Official Twitter: https://twitter.com/ARMANI_JAPAN
Official YouTube: https://www.youtube.com/Armani
Official Instagram: https://www.instagram.com/emporioarmani/
Official LINE: https://lin.ee/jg1Lsbv
[About Emporio Armani]
A brand founded in Milan, Italy in 1981. The designer is Giorgio Armani.
While valuing comfort and free thinking, the brand offers a variety of urbane and sophisticated items. In Italian, Emporio means "a great market where you can get anything you want." As its name suggests, Emporio Armani offers a wide range of items, including not only men's and women's clothing and accessories, but also watches, perfumes, underwear, and sportswear.
Click here for company press release details
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