CHANEL will launch a new advertising campaign for its bags in April.

Karl Lagerfeld personally took charge of the photography, and three models were selected as the faces of the campaign. One of them, Alice Dellal, has previously been the muse for the iconic "Boy Chanel" bag.

Also appearing in the campaign are American actress Kristen Stewart, who was also featured in the images for the 2013-2014 Métiers d'Art collection, and singer and actress Vanessa Paradis, who will express the charm of CHANEL's new bags.