
Isetan Shinjuku is hosting a pop-up shop featuring 12 domestic and international accessory brands for the winter gift-giving season at The Stage 2 on the second floor of the main building. The shop will run until December 31st. The shop will focus on accessories ranging from 8,000 to 13,000 yen, which are popular during the Christmas and New Year's seasons. Los Angeles-based CHAN LUU, known for its bracelets made from natural materials, will offer cord bracelets adorned with birthstones. Japan's e.m. will also offer decorative items, including iPhone cases with ribbon and fruit motifs (starting at 6,825 yen). Making their debut at the store are costume accessory brands Masae Jewelry and Bohem. Both offer casual accessories suitable for everyday wear.
The assistant buyer in charge said, "Pearl materials, which are popular this season, and earrings and costume jewelry with gorgeous designs are popular. With the end of the year party season coming up, many customers are buying in bulk for gifts or for themselves." During this gift-giving season, the store is bustling every day with men and women looking for gorgeous presents at affordable prices.
















































