Sacai, led by designer Abe Chitose, launched its official Facebook page on January 6th. Currently, the brand has over 100 fans.

The first post was titled "Start!!!". Going forward, the brand will mainly feature photos, as well as information about items and rare glimpses of backstage action in Paris. "It's been difficult to share the behind-the-scenes aspects of Sacai's manufacturing process. We hope that Facebook will help people become even more interested," said a Sacai PR representative.