
ANNA SUI will release its new fragrance, La Nuit de Bohème, in Eau de Toilette (30ml/¥5,300, 50ml/¥7,500) on September 4th, and Eau de Parfum (30ml/¥5,300) on October 3rd.
The Eau de Toilette evokes the transition from sunset to a nighttime world filled with sexiness and romance. The effervescent scent of champagne citrus and blackberry deepens with lotus and rose petals, and finishes with floral, woody, and fruity notes of cedarwood, vanilla orchid, and Indonesian patchouli.
The Eau de Parfum evokes the boldness and feminine allure that emerges in the middle of the night. Its floral, fruity fragrance begins with Calabrian bergamot and mandarin, followed by jasmine, blossom, and plum, and ends with sandalwood, dark amber, and musk.
The packaging features a gorgeous design inspired by Art Nouveau, as represented by Beardsley, Mucha, and Klimt. The Eau de Toilette is based on gold, while the Eau de Parfum on black, featuring Anna Sui's iconic butterfly on a gold shield embossed with filigree (gold wire work). The decorative bottle cap, which is adorned with roses all over, also features a butterfly.
The advertising visuals feature model Gracie Van Gastel. Dressed in gold and reclining on a gold cushion, she embodies "new bohemian luxury," evoking Princess Scheherazade from the tale of One Thousand and One Nights.

















