In 2018, a delicate character named Vivienne magically appeared at Louis Vuitton. Initially a decorative object, she adapted to various occasions and styles, and has now become the Maison's beloved mascot.

©Piotr Stoklosa
The Vivienne family has expanded to include 11 new fine jewelry pieces. These pendants pay homage to the cultures beloved by Louis Vuitton—a world without boundaries for precious globetrotters. Forever mischievous and exuding fetishistic charm, each mascot harbors a secret: they can transform from pendant to brooch, pushing the boundaries of their mystical aura.

©Piotr Stoklosa
Opening the trunks specially designed for these precious mascots reveals a succession of miniature stages, drawers, trays and mirrors, just like a treasure chest. This one-of-a-kind jewelry box is the home of each limited-edition Vivienne, paying homage to the Maison's origins. And it continues to convey Louis Vuitton's excellence, which elevates the "essence of travel" that lives within the Maison into a true "Art de Vivre (rich lifestyle)."


The romantic "Vivienne Plum" is adorned with poetic pink gold plum blossoms, diamonds, and red lacquer, and features a delicate ribbon on the back.

"Vivienne Plum" pendant
3,520,000 yen (tax included)
Material: Pink gold, diamonds, lacquer
Can also be used as a brooch


The adorable "Vivienne Panda" has been transformed into a fluffy black and white animal who loves fresh bamboo. Crafted from white gold, yellow gold, diamonds, onyx and lacquer, it symbolizes good fortune, peace and friendship.

"Vivienne Panda" Pendant
4,158,000 yen (tax included)
Material: White gold, yellow gold, onyx, diamond, lacquer
Can be used as a brooch

The "Vivienne Hanbok" showcases the renowned embroidered Korean national dress, accentuated with lustrous sculpted pink and white gold, diamonds and fiery lacquer.

"Vivienne Hanbok" Pendant
3,806,000 yen (tax included)
Material: White gold, pink gold, diamonds, lacquer
Can also be used as a brooch


Strong, reliable and brave like a Japanese samurai, the Vivienne Samurai is clad in an outfit of yellow gold, white gold, diamonds and red and black lacquer, and skillfully wields a sword, a symbol of the noble warrior.

Vivienne Samurai Pendant
3,949,000 yen (tax included)
Material: Yellow gold, white gold, diamonds, lacquer
Can also be used as a brooch


The most athletic of the two is the Vivienne Surfer, decorated with blue lacquer and carrying a longboard emblazoned with the Maison's signature monogram.

"Vivienne Surfer" pendant
3,949,000 yen (tax included)
Material: White gold, yellow gold, pink gold, diamond, lacquer
Can also be used as a brooch


The "Vivienne Casino" pendant is crafted from white gold, yellow gold, platinum, diamond and lacquer, and is adorned with the Maison's initials along with hearts, spades and diamonds. Holding engraved playing cards, the pendant resembles a champion of blackjack, poker and roulette.

"Vivienne Casino" pendant
3,806,000 yen (tax included)
Material: Yellow gold, white gold, platinum, diamond, lacquer
Can also be used as a brooch


The magnificent "Vivienne Rainbow" is filled with the brilliance of joy, emotion and hope, with an intricate pavé gradation created by 154 colorful gemstones. :
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​Vivienne Royal pendant
3,949,000 yen (tax included)
Material: yellow gold, white gold, diamonds, lacquer
Can be used as a brooch


The playful Vivienne Petite Malle pendant in yellow gold, pink gold, diamonds and lacquer is a miniature handbag that recalls the original trunks of the Maison, never to be let go.
​Vivienne Petite Malle Pendant
¥3,806,000 (tax included)
Material: Yellow gold, pink gold, diamonds, lacquer
Can also be used as a brooch


The face of the Vivienne Monogram pendant is adorned with mother-of-pearl petals carved with the Monogram Canvas motif, beautifully showcasing its carved wood eyes and sparkling pink gold and diamond body. Its elegant form evokes the Maison's century-long trunk-making heritage.

​​"Vivienne Monogram Pendant"
¥3,663,000 (tax included)
Material: Pink gold, mother-of-pearl, wood, diamonds
Can also be used as a brooch


In April 2022, the festive "Vivienne Celebration" will be released, featuring 36 colored gemstones and 124 diamonds set in white and yellow gold. Created specially to commemorate the 200th anniversary of the birth of founder Louis Vuitton, it beautifully combines a variety of materials using traditional jewelry-making techniques.


【About Louis Vuitton】
Since its founding in 1854, Louis Vuitton has consistently offered unique designs that combine innovation and style, always with the finest quality. Today, through its travel luggage, bags, accessories, and other products, the brand remains faithful to the "essence of travel" created by its founder, Louis Vuitton, and is creative, elegant, and practical.

The story of Louis Vuitton was shaped by boldness. Respecting tradition, the brand has opened its doors to architects, artists, and designers throughout history, pioneering fields such as ready-to-wear, shoes, accessories, watches, fine jewelry, and fragrances. These meticulously crafted products are a testament to Louis Vuitton's commitment to craftsmanship.

For more information, please visit the Louis Vuitton official website: www.louisvuitton.com.