An icon reborn. TAG Heuer transports us to the trans-dimensional world of the deep sea with new additions to its TAG Heuer Aquaracer Professional 300 collection, the ultimate luxury tool watch.
Following the unveiling of the TAG Heuer Aquaracer Professional 300 at Watches & Wonders in Geneva in April, Swiss luxury watchmaker TAG Heuer is introducing three new additions to the collection. These include the TAG Heuer Aquaracer Professional 300 Night Diver, a new interpretation of a TAG Heuer icon.
https://tag.hr/AQCollection
First introduced in the mid-1980s, the Night Diver became a celebrated sports watch, attracting active watch enthusiasts who dared to explore nature, push their limits, and appreciate style.
Now, the TAG Heuer Aquaracer Professional 300 Collection continues this story. TAG Heuer's design, technical, and heritage teams have come together to offer a watch that stays true to the spirit of this beloved watch while adding new elements. While retaining its core design elements, such as the 12-faceted bezel and the horizontal lines engraved on the dial, these refinements create a sophisticated, modern, and chic look that looks beautiful on any occasion.
Three New Models Added to the TAG Heuer Aquaracer Professional 300 Collection
The TAG Heuer Aquaracer Professional 300 collection now consists of 11 models, adding three to the eight models introduced in April. These models feature 43mm stainless steel cases on rubber straps with TAG Heuer's innovative adjustable folding clasp.
The two new models, available on black and blue rubber straps, follow the bracelet models unveiled at Watches & Wonders. The most eye-catching of the new models is the Night Diver version with its black DLC coating. The stainless steel case, bezel, crown, caseback, and buckle are all coated with matte black Diamond-Like Carbon (DLC) to withstand even the most demanding conditions. The bezel insert is made of extremely durable black ceramic.
Another iconic feature of the Night Diver is its fully luminous dial. Coated with green Super-LumiNova®, it emits a unique glow in the dark. For optimal legibility in dark environments, the watch's minute and central second hands are filled with blue luminous material, contrasting sharply against the green dial. The hour hand and the hour markers at 12, 3, 6, and 9 o'clock are filled with green luminous material, while the other octagonal hour markers have black lacquer borders. The triangle at 12 o'clock on the unidirectional rotating bezel, essential for measuring dive time and ensuring the diver's safety, is adorned with a vibrant blue luminescent material that matches the minute and central seconds hands.
Brand Ambassador Kai Lenny
A perfect fit: TAG Heuer sliding clasp included as standard
Each new TAG Heuer Aquaracer Professional 300 model is presented on a beautifully designed rubber strap integrated into the case, featuring TAG Heuer's recently developed adjustable clasp system. This strap can be cut to your exact length as part of a fitting service at a TAG Heuer boutique or authorized retailer. The strap can be fine-tuned to accommodate variations in wrist size, such as when wearing it over a wetsuit or due to environmental changes.
The micro-adjustment system, developed by TAG Heuer engineers, allows for minute adjustments in length. This is achieved by pinching and sliding the button on the side of the clasp. The clasp is equipped with a double-security push button, preventing accidental unlocking.
This commitment to ease of use makes the Aquaracer Professional 300 collection the ultimate luxury tool watch.
Aiming for excellence: details that distinguish the TAG Heuer Aquaracer Professional 300
Like the eight previously announced models, the three new models feature six elements that have characterized TAG Heuer diver's watches since 1983: unidirectional rotating bezel, screw-down crown, water resistance to over 200 meters, luminous indexes, scratch-resistant sapphire crystal, and a double safety clasp. These practical features, central to the models' design, have kept deep-sea explorers safe for 40 years.
The design is also enriched with details that enhance luxury and ensure performance. The bezel's 12 sides are fully faceted to prevent slipping, and the crown is protected against accidental damage. To make the date easier to read, the sapphire crystal features a magnifying glass, which is located on the back, leaving the surface smooth to the touch.
All these elements are highlighted on the Aquaracer's horizontally-spaced dial, which has been further refined for a new generation of watch design, resulting in an elegant and sophisticated look that sets it apart from previous Aquaracer models.
The three new Aquaracer Professional 300 models are also equipped with TAG Heuer's Calibre 5 automatic movement. Their robust casebacks are engraved with the famous diving suit and feature a dodecahedron faceplate. All Aquaracer Professional 300 models are water resistant to 300 meters (30 bar).
The First 11 Models: The Aquaracer Story Continues
With the addition of the three new Aquaracer Professional 300 models announced today, this year's high-performance watch collection is complete, consisting of 11 models. These are reliable, high-performance watches designed for divers, explorers, and urban adventurers who want to challenge themselves, push their limits, and reach their goals. And they will set the standard for future developments and inspire new models to follow.
Tribute to the Reference 844: A Dive into the Past
In April, TAG Heuer unveiled a limited-edition, highly collectible TAG Heuer Aquaracer Professional 300. This model complements the core TAG Heuer Aquaracer Professional 300 collection and pays tribute to the design's impressive heritage. As its name suggests, this model, called the TAG Heuer Aquaracer Professional 300 Reference 844 Tribute, pays tribute to the history of the Reference 844 diver's watch, which was introduced in 1978.
The TAG Heuer Aquaracer Professional 300 Ref. 844 Tribute is a limited edition model of just 844 pieces and will be released in September 2021.
https://tag.hr/AQWBP201A
Reference: WBP201A.FT6197
Price: 319,000 yen (tax included) Released in September 2021
Automatic winding, Caliber 5 / Approximately 38 hours power reserve / Stainless steel case / Water resistant to 300m / Black sunray dial / Case diameter 43mm / Hours, minutes, seconds, date displays / Black rubber strap
https://tag.hr/AQWBP201B
Reference: WBP201B.FT6198
Price: 319,000 yen (tax included) Release date: September 2021
Automatic movement, Caliber 5 / Approximately 38-hour power reserve / Stainless steel case / Water resistant to 300m / Blue sunray dial / Case diameter: 43mm / Hours, minutes, seconds, and date displays / Blue rubber strap
＜TAG Heuer Aquaracer Professional 300 Night Diver＞
https://tag.hr/AQWBP201D
Reference: WBP201D.FT6197
Price: 396,000 yen (tax included) Release date: September 2021
Automatic winding, Caliber 5 / Approximately 38-hour power reserve / Black DLC stainless steel case / Water resistant to 300m / Opaline dial with green Super-LumiNova(R) / Case diameter: 43mm / Hours, minutes, seconds, and date displays / Black rubber strap
＜TAG Heuer Aquaracer Professional 300 Ref. 844 Tribute＞
http://tag.hr/AQ_WBP208C
Reference: WBP208C.FT6201
Price: 470,000 yen (estimated price excluding tax) Release date: September 2021
Automatic winding, Caliber 5 / Approximately 38-hour power reserve / Grade 5 titanium case / Water resistant to 300m / Black dial / Case diameter: 43mm / Hours, minutes, seconds, and date displays / Perforated black rubber strap
www.tagheuer.com
Twitter: @TAGHeuerJapan , Facebook: ＠TAGHeuer , LINE: @tagheuer
https://tag.hr/pr
Contact us
LVMH Watch & Jewelry Japan TAG Heuer TEL: 03-5635-7054
Click here for company press release details
Following the unveiling of the TAG Heuer Aquaracer Professional 300 at Watches & Wonders in Geneva in April, Swiss luxury watchmaker TAG Heuer is introducing three new additions to the collection. These include the TAG Heuer Aquaracer Professional 300 Night Diver, a new interpretation of a TAG Heuer icon.
https://tag.hr/AQCollection
First introduced in the mid-1980s, the Night Diver became a celebrated sports watch, attracting active watch enthusiasts who dared to explore nature, push their limits, and appreciate style.
Now, the TAG Heuer Aquaracer Professional 300 Collection continues this story. TAG Heuer's design, technical, and heritage teams have come together to offer a watch that stays true to the spirit of this beloved watch while adding new elements. While retaining its core design elements, such as the 12-faceted bezel and the horizontal lines engraved on the dial, these refinements create a sophisticated, modern, and chic look that looks beautiful on any occasion.
Three New Models Added to the TAG Heuer Aquaracer Professional 300 Collection
The TAG Heuer Aquaracer Professional 300 collection now consists of 11 models, adding three to the eight models introduced in April. These models feature 43mm stainless steel cases on rubber straps with TAG Heuer's innovative adjustable folding clasp.
The two new models, available on black and blue rubber straps, follow the bracelet models unveiled at Watches & Wonders. The most eye-catching of the new models is the Night Diver version with its black DLC coating. The stainless steel case, bezel, crown, caseback, and buckle are all coated with matte black Diamond-Like Carbon (DLC) to withstand even the most demanding conditions. The bezel insert is made of extremely durable black ceramic.
Another iconic feature of the Night Diver is its fully luminous dial. Coated with green Super-LumiNova®, it emits a unique glow in the dark. For optimal legibility in dark environments, the watch's minute and central second hands are filled with blue luminous material, contrasting sharply against the green dial. The hour hand and the hour markers at 12, 3, 6, and 9 o'clock are filled with green luminous material, while the other octagonal hour markers have black lacquer borders. The triangle at 12 o'clock on the unidirectional rotating bezel, essential for measuring dive time and ensuring the diver's safety, is adorned with a vibrant blue luminescent material that matches the minute and central seconds hands.
Brand Ambassador Kai LennyA perfect fit: TAG Heuer sliding clasp included as standard
Each new TAG Heuer Aquaracer Professional 300 model is presented on a beautifully designed rubber strap integrated into the case, featuring TAG Heuer's recently developed adjustable clasp system. This strap can be cut to your exact length as part of a fitting service at a TAG Heuer boutique or authorized retailer. The strap can be fine-tuned to accommodate variations in wrist size, such as when wearing it over a wetsuit or due to environmental changes.
The micro-adjustment system, developed by TAG Heuer engineers, allows for minute adjustments in length. This is achieved by pinching and sliding the button on the side of the clasp. The clasp is equipped with a double-security push button, preventing accidental unlocking.
This commitment to ease of use makes the Aquaracer Professional 300 collection the ultimate luxury tool watch.
Aiming for excellence: details that distinguish the TAG Heuer Aquaracer Professional 300
Like the eight previously announced models, the three new models feature six elements that have characterized TAG Heuer diver's watches since 1983: unidirectional rotating bezel, screw-down crown, water resistance to over 200 meters, luminous indexes, scratch-resistant sapphire crystal, and a double safety clasp. These practical features, central to the models' design, have kept deep-sea explorers safe for 40 years.
The design is also enriched with details that enhance luxury and ensure performance. The bezel's 12 sides are fully faceted to prevent slipping, and the crown is protected against accidental damage. To make the date easier to read, the sapphire crystal features a magnifying glass, which is located on the back, leaving the surface smooth to the touch.
All these elements are highlighted on the Aquaracer's horizontally-spaced dial, which has been further refined for a new generation of watch design, resulting in an elegant and sophisticated look that sets it apart from previous Aquaracer models.
The three new Aquaracer Professional 300 models are also equipped with TAG Heuer's Calibre 5 automatic movement. Their robust casebacks are engraved with the famous diving suit and feature a dodecahedron faceplate. All Aquaracer Professional 300 models are water resistant to 300 meters (30 bar).
The First 11 Models: The Aquaracer Story Continues
With the addition of the three new Aquaracer Professional 300 models announced today, this year's high-performance watch collection is complete, consisting of 11 models. These are reliable, high-performance watches designed for divers, explorers, and urban adventurers who want to challenge themselves, push their limits, and reach their goals. And they will set the standard for future developments and inspire new models to follow.
Tribute to the Reference 844: A Dive into the Past
In April, TAG Heuer unveiled a limited-edition, highly collectible TAG Heuer Aquaracer Professional 300. This model complements the core TAG Heuer Aquaracer Professional 300 collection and pays tribute to the design's impressive heritage. As its name suggests, this model, called the TAG Heuer Aquaracer Professional 300 Reference 844 Tribute, pays tribute to the history of the Reference 844 diver's watch, which was introduced in 1978.
The TAG Heuer Aquaracer Professional 300 Ref. 844 Tribute is a limited edition model of just 844 pieces and will be released in September 2021.
https://tag.hr/AQWBP201A
Reference: WBP201A.FT6197
Price: 319,000 yen (tax included) Released in September 2021
Automatic winding, Caliber 5 / Approximately 38 hours power reserve / Stainless steel case / Water resistant to 300m / Black sunray dial / Case diameter 43mm / Hours, minutes, seconds, date displays / Black rubber strap
https://tag.hr/AQWBP201B
Reference: WBP201B.FT6198
Price: 319,000 yen (tax included) Release date: September 2021
Automatic movement, Caliber 5 / Approximately 38-hour power reserve / Stainless steel case / Water resistant to 300m / Blue sunray dial / Case diameter: 43mm / Hours, minutes, seconds, and date displays / Blue rubber strap
＜TAG Heuer Aquaracer Professional 300 Night Diver＞
https://tag.hr/AQWBP201D
Reference: WBP201D.FT6197
Price: 396,000 yen (tax included) Release date: September 2021
Automatic winding, Caliber 5 / Approximately 38-hour power reserve / Black DLC stainless steel case / Water resistant to 300m / Opaline dial with green Super-LumiNova(R) / Case diameter: 43mm / Hours, minutes, seconds, and date displays / Black rubber strap
＜TAG Heuer Aquaracer Professional 300 Ref. 844 Tribute＞
http://tag.hr/AQ_WBP208C
Reference: WBP208C.FT6201
Price: 470,000 yen (estimated price excluding tax) Release date: September 2021
Automatic winding, Caliber 5 / Approximately 38-hour power reserve / Grade 5 titanium case / Water resistant to 300m / Black dial / Case diameter: 43mm / Hours, minutes, seconds, and date displays / Perforated black rubber strap
www.tagheuer.com
Twitter: @TAGHeuerJapan , Facebook: ＠TAGHeuer , LINE: @tagheuer
https://tag.hr/pr
Contact us
LVMH Watch & Jewelry Japan TAG Heuer TEL: 03-5635-7054
Click here for company press release details
The press releases contained in this article have been provided by PR TIMES Inc. and are reproduced verbatim. FASHION HEADLINE does not endorse the products or services featured, nor does it guarantee the content of the press releases. For inquiries regarding the content of this article, please contact PR TIMES Inc. directly (https://prtimes.jp/).
