Boucheron Sogo Yokohama store reopens after renovation. Parisian-style design reminiscent of Hôtel Particulier.

Sep 2, 2021
The Boucheron Sogo Yokohama store will reopen in August 2021.

For Boucheron, the French high jewelry maison, a boutique is more than just a place to purchase jewelry. It is designed to convey the Maison's worldview while making customers feel at home. Located on the second floor of the Sogo Yokohama store, the boutique features a Parisian-style design reminiscent of a Hôtel Particulier, showcasing Boucheron's renowned high jewelry and jewelry collections in a modern, understated atmosphere. The 38-square-meter store reinterprets Parisian codes, such as the marble found in the Place Vendôme's architecture, black metal frames, and classic French symmetry, to create a space that embodies the brand.


Next to the entrance is the VIP Salon, where you can experience the brand's history and culture. This nature-themed space is inspired by the Jardin d'Hiver building at 26 Place Vendôme in Paris, where Boucheron's flagship store is located. It is a warm and inviting space where you can enjoy attentive service and a personalized experience. Photographs on the walls feature exquisite high jewelry pieces inspired by nature, such as the "Fleur Eternal" ring.


In the revitalized boutique, you can find sophisticated high jewelry that embodies Boucheron's savoir-faire, from iconic collections such as Quatre, Serpent Bohème, and Jacques de Boucheron, to Animal and Nature Triomphant pieces. In addition, we offer a special order service that will create a special piece of your choice, based on Boucheron's bespoke tradition.

Please take this opportunity to visit the boutique and experience the world of Boucheron.


<Boucheron Sogo Yokohama Store>
Address: 2F Sogo Yokohama Store, 2-18-1 Takashima, Nishi-ku, Yokohama, Kanagawa 220-0011
TEL: Boucheron Client Service 0120-230-441
Business Hours: As per Yokohama Sogo Store regulations
Products: Jewelry, Bridal Collection, Watches
URL: www.boucheron.com


Founded in 1858 by Frédéric Boucheron, Boucheron's free spirit and style have been passed down through four generations of the family. As the first high jeweler to open a boutique on Place Vendôme in Paris, Boucheron has established itself as a symbol of prestigious high jewelry and luxury watches. Boucheron's unique style, with its free and bold spirit, has been passed down through generations and boasts a history spanning over 160 years. Currently, Boucheron operates over 73 boutiques around the world and is part of the international luxury group Kering.



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