On April 30th, ANTEPRIMA opened a pop-up store for its "ANTEPRIMA Wirebag" in the handbag section on the first floor of the Isetan Shinjuku store. The store offers a wide selection of wirebags in a wide variety of colors, perfect for everyday wear or party occasions. The store will run until May 13th. The "INTRECCIO" collection, available first at the store, comes in a silver and gold combination. The same series of tote bags (large: ¥79,000, medium: ¥66,000, small: ¥54,000) will also be available first at the store. Additionally, the "LUCCHETTO" series handbag (¥68,000) will be available in pink and silver, and the mini bag (¥28,000) will be available in blue, pink, and yellow for a limited time. Limited-edition items will also be available exclusively at the pop-up store. The "MAIALINO" handbag (3 colors/140,000 yen) features a piglet wearing a pearl necklace, the "ANIMALE PANDA" (2 colors/80,000 yen) features an innocent-looking panda, and other handbags with Hello Kitty and My Melody motifs will also be available.

During the period, orders will also be accepted for the "ANIMALE Bag" (100,000 yen), a bag with a three-dimensional dog motif and a chain strap (delivery will be approximately 4 months later).