Three influencers appear in store! Seibu Shibuya Store holds influencer collaboration event "THE MEETING"

Event Date:2021.04.20-05.03
Apr 16, 2021
Seibu Shibuya is hosting "THE MEETING," a collaborative project with three influencers: MB, Eito Miyanaga, and Taisei Kanayama. Original brand products, usually sold online, will be sold in-store. For one day only, the three influencers will also make an in-store appearance, hosting talk events and one-on-one coordination consultations. By bridging the gap between online and offline, Seibu Shibuya offers a unique opportunity to connect with influencers who are typically only available online, adding new value to the department store.

[THE MEETING Overview]
Dates: Tuesday, April 20th - Monday, May 3rd (National Holiday) / Talk Event: Wednesday, April 28th, 1:00 PM - 2:00 PM (Limited to 15 people)
*Details of the lottery will be announced on the influencers' YouTube channels or social media accounts.
*The event may be subject to change or cancellation depending on the situation. Thank you for your understanding.
Venue: Seibu Shibuya Store, Building B, 4th floor = Brow Kedge sales floor


ThreeInfluencers


Name: MB
Original brand: MB items
Item genre: Apparel fashion
YouTube channel: MB channel/Number of subscribers: 318,000
https://www.youtube.com/channel/UCagAVZFPcLh9UMDidIUfXKQ

MB High-End DSKB Shirt/24,500 yen
MB High-End Shoulder Bag/29,000 yen


Name: Miyanaga Eito
Original brand: RETØUCH (Retouch)
Item genre: Cosmetics
YouTube channel: Miyanaga Eito/Number of subscribers: 130,000
https://www.youtube.com/channel/UCEOMSlnfvEeaA79tTwpxWVg

Lip Balm 01/3,080 yen
BB Cream 02/3,300 yen


Name: Kanayama Taisei
Original brand: SUBLATIONS
Item genre: Apparel fashion
YouTube channel: KANAYAMA TAISEI/Number of subscribers: 24,800
https://www.youtube.com/channel/UCFz7IsRoPmS0uuzC6qC8Nxg

BAND COLLAR SHIRT-PRIEST- .003/30,800 yen
DENIM JACKET-TYRANT- .003/40,700 yen
*Number of channel subscribers is as of April 13th
*Images published in this release are for illustrative purposes only. Prices include tax.

【Simultaneous Event】FABRIC TOKYO Biz CasualStyle POP UP
"FABRIC TOKYO," a D2C brand of made-to-order suits, will be appearing at Seibu Shibuya for a limited time. They will be exhibiting a selection of "business casual style" items that can be coordinated with items from "Browkage," Seibu Shibuya's men's self-selected sales area. "FABRIC TOKYO" can measure your size in 30 to 60 minutes, and your measurements will be saved in the cloud, so you can order custom items online from the comfort of your home or in store.
(FABRIC TOKYO URL: https://fabric-tokyo.com/)



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