The logo appears when the backlight is turned on! G-SHOCK and Callaway release a new collaboration model

Apr 11, 2021
Callaway Apparel Co., Ltd. will release a collaboration model with Casio Computer's shock-resistant watch "G-SHOCK" at select stores (Callaway stores and online shop) starting April 9, 2021.


Callaway is a brand that offers golf apparel that combines design and functionality, and is also used by top professional golfers such as professional golfer Ryo Ishikawa.

Starting this spring/summer, the brand has been relaunched with two labels: "Callaway" and "Callaway Red Label." This season, the theme is "GO GREEN," meaning "Let's go golfing!" and features a lineup of apparel and accessories that will help you enjoy golf. As a new initiative, this spring we have collaborated for the first time with "G-SHOCK," a perennial favorite in the watch industry. The dial features an exclusive Callaway design, and when the backlight is turned on, the "Callaway" logo appears, creating a design that is typical of Callaway. We have also prepared packaging specifically for this collaboration. The design is perfect for everyday use as well as for golf. Through golf fashion, we support golfers so that they can enjoy their game to the fullest in comfort.

≪Details of the "Callaway x G-SHOCK" collaboration model≫
■Product name: Callaway x G-SHOCK collaboration model
■Price: 15,400 yen (tax included)
■Functions: 200-meter water resistance, shock resistant, stopwatch, multi-alarm, full auto-calendar, timer, mineral glass, 12/24-hour display switching


Original dial design and backlight with logo design


Callaway logo engraved


Exclusive Callaway collaboration packaging



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