Armani's new capsule collection transforms the casual staple "denim" into a sophisticated and elegant style.

Mar 22, 2021
We've transformed denim, a staple casual item, into a sophisticated and elegant style. We're pleased to introduce this comprehensive collection.

Giorgio Armani has announced its Spring/Summer 2021 Women's Denim Capsule Collection. It's currently on sale at Giorgio Armani boutiques nationwide.

This season's denim collection features items infused with modern elements, proposing an elegant, urban casual style.


This collection is based on the theme of denim, a style synonymous with casual style, and offers a denim style that is uniquely Giorgio Armani and overflows with originality.

This season, in addition to items made from the typical denim material, we are introducing items made from light linen material with a denim look, and a navy pullover that incorporates the image of denim into cut and sew material.

Six items are available in stores, including a jacket, pants, a short coat and a pullover.

First, we will introduce a set of tailored jacket and pants that beautifully combines casual and mannish elements.

From left: Jacket (excl. tax) ¥330,000 (incl. tax) ¥363,000 Pants (excl. tax) ¥130,000 (incl. tax) ¥143,000From left: Jacket (excl. tax) ¥330,000 (incl. tax) ¥363,000 Pants (excl. tax) ¥130,000 (incl. tax) ¥143,000
The peak lapel tailored jacket features original buttons featuring the brand's "GA" logo, and the buttonholes feature hot pink stitching.

The stitching, which stands out against the navy blue, is reminiscent of the "red selvedge" of vintage denim, adding a playful touch to the formal look of the tailored jacket.


The center-pleated pants, made from the same material, have a slightly tapered silhouette, creating a beautiful silhouette. This outstanding set exudes a refined impression despite the denim-like material, maintaining a neat and elegant look.

Also available is a zip-up blouson that can be worn casually like a cardigan, and pants with a relaxed waist drawstring silhouette.


Both the blouson and pants can be worn separately and are made from a linen blend material that has been tailored to look like denim. It is softer and lighter to wear than regular denim.

From left: Blouson (excl. tax) ¥330,000 (incl. tax) ¥363,000 Pants (excl. tax) ¥120,000 (incl. tax) ¥132,000From left: Blouson (excl. tax) ¥330,000 (incl. tax) ¥363,000 Pants (excl. tax) ¥120,000 (incl. tax) ¥132,000
Our final item on the list is a double-breasted short coat featuring embroidered petal motifs. The deep indigo denim fabric is accented with pale sax blue petal motifs and botanical designs, creating a feminine and glamorous impression.

Short coat (excl. tax)¥500,000 (excl. tax)¥550,000Short coat (excl. tax)¥50 (excl. tax)¥550,000
This season's denim collection is crafted using the highest quality materials and exceptional cutting techniques to create a luxurious and sophisticated look. Enjoy beautiful color gradations, from indigo-colored denim fabric to a light blue that resembles washed denim. The Spring/Summer 2021 Women's Denim Capsule Collection is currently available at Giorgio Armani boutiques nationwide. About Giorgio Armani: Founded in Milan in 1975, the brand was designed by Giorgio Armani. He revolutionized the fashion world with the introduction of the groundbreaking softly tailored unconstructed jacket, and has since continued to offer elegant, modern, and sophisticated designs that eschew pretense. Today, Giorgio Armani suits and dresses are worn by celebrities around the world and are frequently seen on the red carpet.

Official website: https://www.armani.com
Official Twitter: https://twitter.com/ARMANI_JAPAN
Official Facebook: https://www.facebook.com/armani.japan/
Official YouTube: https://www.youtube.com/Armani
Official Instagram: https://www.instagram.com/giorgioarmani/
Official LINE: https://lin.ee/jg1Lsbv



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