"Wearable Clothing by Urban Research" - The clothes on the screen rotate in response to the user's movements./ Photo by Reiko Matsumoto (c)FASHION HEADLINE

A demonstration/ Photo by Reiko Matsumoto (c)FASHION HEADLINE

A demonstration/ Photo by Reiko Matsumoto (c)FASHION HEADLINE

Satoru Saito, Senior Manager, Sales Promotion Department, Business Support Division, Urban Research Co., Ltd./ Photo by Reiko Matsumoto (c)FASHION HEADLINE

Shizuka Hattori, Sales Manager at Parco Ikebukuro Store/ Photo by Reiko Matsumoto (c)FASHION HEADLINE

Operation is very simple/ Photo by Reiko Matsumoto (c)FASHION HEADLINE

A demonstration/ Photo by Reiko Matsumoto (c)FASHION HEADLINE

A demonstration/ Photo by Reiko Matsumoto (c)FASHION HEADLINE

The QR code is printed/ Photo by Reiko Matsumoto (c)FASHION HEADLINE

"Wearable Clothing by Urban Research" is actually installed next to the south main entrance on the first basement floor of the Ikebukuro Parco Main Building./ Photo by Reiko Matsumoto (c)FASHION HEADLINE