Fred, beloved by Princess Grace Kelly, collaborates with TOMI-E at Shinjuku Isetan pop-up

Nov 18, 2015

French jeweler FRED opened a pop-up boutique, "Creation without Borders," on the first floor of The Stage in the main building of Isetan Shinjuku from November 18th to 24th. The boutique collaborates with Japanese graffiti artist TOMI-E, who, like FRED founder Fred Samuel, began his career at age 16 and has blossomed ever since. TOMI-E, known for his unique style, including ukiyo-e paintings on washi paper canvases using spray cans, combines the two creative forces of FRED and FRED to create innovative designs. The boutique will also feature a new medium model (MM) of the groundbreaking "PAIN DE SUCRE" Interchangeable Ring, featuring interchangeable tops. The boutique will also feature a special early release of the YG x DIAMOND ring base and Swiss blue topaz and turquoise ring tops, which will be released next year.

In addition, a limited-time semi-order event will be held for the LM Interchangeable Bracelet from the "Force 10" collection. A portion of the buckle surface will be decorated with enamel in a color of your choice from eight color variations. In addition, blue sapphire and pink sapphire colored stone versions of the MM Interchangeable Bracelet will also be available for special advance sale.
HEW
  • Fred opens pop-up shop "Creation without Borders" on the first floor of the main building of Isetan Shinjuku
  • "PAIN DE SUCRE" MM Interchangeable Ring, colored stones (from 80,000 yen), ring base (from 415,000 yen) *Turquoise, Swiss blue topaz, and yellow gold x diamond ring bases are available exclusively at Isetan Shinjuku's The Stage.
  • "Force 10" LM Interchangeable Bracelet: YG x Gray Enamel x SS (Khaki) 290,000 yen, PG x White Enamel x PET (White) 277,000 yen, PG x Pink Enamel x PET (Pale Pink) 277,000 yen *Special semi-order item available for a limited time only at Isetan The Stage
  • "Force 10" MM Interchangeable Bracelet White Gold x Blue Sapphire x Stainless Steel (Blue Jean) 303,000 yen, Pink Gold x Pink Sapphire x PET (Rosewood) 290,000 yen *Specially planned item at Isetan The Stage
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