The first custom model based on the AJ1 HIGH OG has been released from the popular DROP collection, "FLOWDOWN."

Dec 27, 2020
STuREET is a pioneer in the Japanese custom sneaker world, having released numerous works to the world. Recently released, the brand has upgraded its signature design "DROP" with the new "FLOWDOWN" design, releasing a custom model based on the OG colorway AJ1 HIGH MIDNIGHT NAVY CO JP, available only in Japan. While retaining the lineage of the original, this ambitious design features extensive processing from the upper to the sole. The new "FLOWDOWN" model, the AJ1 HI MIDNIGHT NAVY FLOWDOWN, which depicts ink dripping from each part, is now available for purchase at the STuREET official online store (https://customshoes.thebase.in).


The AJ1 HIGH OG MIDNIGHT NAVY CO JP also attracted attention for the special duralumin case it came with. This time, there are two versions available: a special version with a case, and the regular version without a case. The version with a case makes a great gift.


The silver Swoosh and base colors of navy and white are used to create the appearance of ink dripping from each. This latest model features a more realistic depiction of ink dripping than the previous model, and the three-dimensional paintwork results in a more sophisticated design. Furthermore, painting on nubuck fabric necessitates multiple coats of paint, making it an intricately crafted shoe that requires a high level of skill to apply the same paint multiple times to the same area.

Furthermore, in order to create this model, it was necessary to mix paint the same color as the body to create the appearance of ink dripping from the body, and a thin airbrush painting technique was required to eliminate the brushstrokes. The work was carried out by a total of seven people, including designer Rita, as well as key members Kazuki and Satoru, all of whom use professional techniques trained by Rita to create the shoes.


AJ1 HI MIDNIGHT NAVY FLOWDOWN
Retail price: 99,800 yen including tax (56,800 yen including tax without case)
Available at: STuREET official online store ( https://customshoes.thebase.in )




Retailer: STuREET Official Online Store
https://customshoes.thebase.in
About STuREET
2006: A custom brand founded by designer RITA, who majored in art. The brand started as an art project with the concept of "glossy sneakers that can be worn on the red carpet." The brand has received high praise from many quarters for incorporating elegance and gorgeousness into its work and expressing delicate details.
2007: After being asked to create sneakers for Ne-Yo's costume at the MTV Awards Japan ceremony, the brand began receiving more requests from famous people.
2008: The AIR FORCE 1 "DROP-Rubber Limited Edition" featured an unprecedented 3D liquid dripping design on the swoosh. This established the DROP design that is representative of STuREET.
2013: NEW ERA commissioned the creation of a custom cap, and an exhibition presentation was held at the Hong Kong World Trade Centre.
2016: Based on the theme of "Nature" that incorporated artistic elements, the company created the unique "RUST" item, the complete opposite of luxury.
2018: The "AJ1 RUST" was featured in the domestic editions of "HYPEBEAST" and "WWD", receiving great acclaim.

And in 2020, STuREET, a pioneer of custom sneakers in Japan, has released numerous works to the world. They are expanding the scope of their activities every day, striving to make custom sneakers enjoyable for even more people.



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