Dolce & Gabbana has announced a new project, the "DG Digital Show," its first-ever digital fashion show, which will be released exclusively on its official website and social media.
©DOLCE&GABBANA
Dolce & Gabbana has announced a new project, the "DG Digital Show," its first-ever digital fashion show, which will be released exclusively on its official website and social media. Simultaneously with the presentation of the men's and women's collections, products featured in the show will be available for purchase online. Select products will also be available in stores.
©DOLCE&GABBANA
©DOLCE&GABBANA
©DOLCE&GABBANA
The DG Digital Show Project kicked off with the women's collection. Under the theme of "Walking in the Street," many styles were featured, mixing the unique characteristics of the brand's DNA with a casual, relaxed urban style. Boyfriend jeans and sneakers evoked a 90s street vibe, paired with jackets and vests crafted using sartorial techniques to create one-of-a-kind looks.
This project, which skillfully harmonizes the live experience with digital technology and develops it into a form of global communication, is truly one of a kind for the modern era. The looks come alive when the models walk against dynamic backdrops that echo the physical show - all of which Dolce & Gabbana hopes to reinforce the message of the collection, reaffirming that fashion is an incredible experience.
The DG Digital Show can be viewed on the official YouTube channel.
https://youtu.be/DaigxV-4Nlk
Go to corporate press release details
©DOLCE&GABBANADolce & Gabbana has announced a new project, the "DG Digital Show," its first-ever digital fashion show, which will be released exclusively on its official website and social media. Simultaneously with the presentation of the men's and women's collections, products featured in the show will be available for purchase online. Select products will also be available in stores.
©DOLCE&GABBANA©DOLCE&GABBANA©DOLCE&GABBANAThe DG Digital Show Project kicked off with the women's collection. Under the theme of "Walking in the Street," many styles were featured, mixing the unique characteristics of the brand's DNA with a casual, relaxed urban style. Boyfriend jeans and sneakers evoked a 90s street vibe, paired with jackets and vests crafted using sartorial techniques to create one-of-a-kind looks.
This project, which skillfully harmonizes the live experience with digital technology and develops it into a form of global communication, is truly one of a kind for the modern era. The looks come alive when the models walk against dynamic backdrops that echo the physical show - all of which Dolce & Gabbana hopes to reinforce the message of the collection, reaffirming that fashion is an incredible experience.
The DG Digital Show can be viewed on the official YouTube channel.
https://youtu.be/DaigxV-4Nlk
Go to corporate press release details
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