ADDICTION will launch "The Glow Stick," creative director KANAKO's first base makeup product, on October 2, 2020. Also on the same day, limited-edition colors of "Cheek Polish," which creates a natural, rosy glow that brings out the natural look of bare skin, will be released.

ADDICTION LIGHT&GLOW
Based on the concept of LIGHT&GLOW, this product is a must-have item in creative director KANAKO's base makeup routine. Rather than focusing on concealment, it enhances the natural beauty of skin with a "light retouching effect." Based on this philosophy, we are releasing a highlighter that brings out the natural beauty of your skin while creating a fresher impression.

There are two textures available: a pearl type that brightens and illuminates with ultra-fine pearls, and a glow type that contains 96% moisturizing ingredients and creates a fresh, lustrous look. The highlighters with different textures manipulate a variety of light to give a natural glow and three-dimensional effect to the eyes, cheeks, lips, décolleté, and more, as desired. By using light as your ally, you can achieve a natural skin look, and we hope you will fall even more in love with the light and glow that only you can create. This is the message behind the product.

Official website: https://www.addiction-beauty.com/site/specials/s/2009_glowstick2020.aspx

ADDICTION THE GLOW STICK
Pearl type Available in 3 colors, 3,800 yen each (excluding tax)

This "Stick Highlighter - Pearl Type" naturally illuminates with the soft shine of ultra-fine pearls. The high transparency of the pearls means they don't stand out from the skin, creating a natural translucence and three-dimensional effect. With moisturizing properties yet a smooth, spreadable texture, it can be used around the eyes, cheeks, and décolleté, as well as used as an eyeshadow base.

THE GLOW STICK Pearl
Images: (from left to right)
001P Above the Moon A pink beige that infuses your skin with moonlight for a natural sparkle
002P When the Sky is Gold A gold beige that creates a three-dimensional effect with a delicate sheen
003P The Sun I can Touch A champagne beige that achieves an elegant glow inspired by sunlight

ADDICTION THE GLOW STICK
Glow type 3,800 yen (excl. tax)

This Stick Highlighter Glow Type is formulated with 96% moisturizing ingredients for a radiant finish, leaving skin looking dewy and fresh. It imparts a natural glow that seems to glow from within, creating a vibrant, fresh look. Its highly adhesive oil formula also makes it suitable for use as a moisture balm around the eyes, lips, and more.

THE GLOW STICK Glow
Image:
011G Feel the Heat, See the Light A clear pink that creates a dewy, fresh glow

ADDICTION Cheek Polish L
3 limited edition colors available, 2,800 yen each (excl. tax)

A liquid cheek polish that creates a natural, rosy glow as if it melts into the skin. With a range of clear colors that blend well with the skin, it creates a fresh impression that brings out the natural look of your bare skin.

CHEEK POLISH L
Images: (from left to right)
24 Sandstorm – A terracotta inspired by the desert
25 Cold Breath – A reddish mauve pink
26 Flower Field – A vivid orange reminiscent of a flower field

【Release Information】
Nationwide release: Friday, October 2, 2020
Pre-order information: Pre-orders for "ADDICTION Cheek Polish L" only are being accepted from Friday, September 18, 2020

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ADDICTION BEAUTY

▼Official website
https://www.addiction-beauty.com/

▼Product introduction page
https://www.addiction-beauty.com/site/specials/s/2009_glowstick2020.aspx

▼Official social media accounts
INSTAGRAM @addictionbeauty_official
Twitter @StyleADDICTION
LINE @addictionbeauty
Facebook www.facebook.com/addictionbeauty.official
YouTube https://www.youtube.com/channel/UCWBLeYXy7I8HyBfP6cIsyUQ/

The Make-up Artist Series has started on the ADDICTION YouTube channel!
We are also introducing HOW TO'S using new products released on October 2nd.



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