The rust-themed remake project "RUST" will release a remake model based on the adidas SUPERSTAR.

Jul 9, 2020
Principe Privé, a select shop offering fashion watches and unique customizations, is behind the "RUST" remake project, featuring elaborate rust-like paintwork inspired by the decay of objects. This time, they've released a model based on the classic adidas SUPERSTAR. Available now at the Principe Privé official online store.


This pair of shoes was created under the assumption that "what if sneakers were made of metal?" A silver base coat is applied to represent the aging of metal. The entire shoe is also coated and colored to recreate the three-dimensional texture of corroded metal. Parts have been scraped off, resulting in a shoe with meticulous attention to detail. Unlike regular rust, it is all rendered with paint (the three-dimensional parts are made with a special material containing acrylic), so there is no need to worry about stains getting on your clothes.

The adidas SUPERSTAR, which is the base of this product, was developed in 1969 as a basketball shoe and was so popular that at one point it was worn by the majority of NBA players. Later, the hip-hop group RUN-DMC started wearing them without laces, which sparked their popularity on the streets as well. Today, the variety and fan base are expanding, with collaborative models with artists such as Pharrell Williams and NIGO also appearing.

SUPERSTAR RUST
Retail price: 50,000 yen (excluding tax)
Available in two colors

SUPERSTAR RUST WHT 50,000 yen (excluding tax)SUPERSTAR RUST WHT 50,000 yen (excluding tax)
SUPERSTAR RUST BLK 50,000 yen (excluding tax)SUPERSTAR RUST BLK 50,000 yen (excluding tax)



Stores where it is sold
https://principe-prive.com/collections/rust

About RUST
"RUST" is a remake project centered around rust paint that recreates the decay of objects. A silver base paint is applied to represent the aging of metal. The entire shoe is also coated and colored, recreating the texture of corroded metal in three dimensions. Parts of the shoes have been scraped off, resulting in a shoe that pays attention to every detail. Unlike regular rust, the entire design is achieved with paint (the three-dimensional parts are created with a special material containing acrylic), so there is no need to worry about stains on clothing.


About Principe Privé
A select shop based in Omotesando that offers fashion watches and unique customized products. Supported by brands, designers, and artists from around the world, it has become a worldwide corporate brand. We have contracts with brands in 13 countries and collaborate with luxury retailers such as high-end watch brands and BARNEYS NEW YORK, as well as major companies such as BANDAI and Toei.

Official Instagram
https://www.instagram.com/principeprive/

Official Website
https://principe-prive.com



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