Dia Inc. is pleased to announce that it will open the entertainment complex "or" within Shibuya's "MIYASHITA PARK" on August 4th, 2020.
[URL] https://www.ortokyo.com/
[SNS] Instagram / Twitter / Facebook: @ortokyoofficial
About the entertainment complex "or"
In August 2020, a new cultural spot, "or," will open directly below the hotel "sequence MIYASHITA PARK" within Shibuya's new landmark, "MIYASHITA PARK." As a complex entertainment facility focusing on street, art, fashion, music, and design, we are also actively working to realize a sustainable society.
Comprised of three floors - a cafe on the first floor, an art gallery on the second floor, and a music bar on the third floor - you can enjoy a wide variety of music genres on the best sound systems on each floor. The store also features a pop-up space, art gallery, and show windows, allowing you to experience the latest art and design.
"or" is a cultural hub station where people, music, and art intersect, transcending gender, age, and nationality.
Concept of the "or" Entertainment Complex
⑴ Business Strategy
By combining a cafe, art gallery, and music bar in one building, we will provide a wide range of content and operate a facility that offers a wide range of ways to "have fun" from early morning until late at night to suit diversifying lifestyles.
As part of our efforts to achieve the SDGs, we will continue to provide new and stimulating spaces through music, art, food, and alcohol, eliminating inequalities between genders, ages, people, and countries, and supporting the promotion of healthy minds and bodies. In addition, when handling waste such as food and equipment, we will thoroughly implement the 3Rs under the supervision of a recycling advisor, reducing our environmental impact and carbon dioxide emissions. We provide a rewarding and educational environment for our employees. We emphasize the freedom of choice and diversity that underpin the "or" concept, and actively promote the appointment of women to executive and staff positions. Our cafe aims to realize a sustainable society by creating environmentally friendly menus, using pesticide-free or reduced-pesticide vegetables and fair-trade ingredients, and eliminating plastic in takeout containers.
⑵ Target Customers
Primarily men and women in their 20s to 40s who are culture-conscious, including music, art, fashion, and design, as well as foreign visitors to Japan.
⑶ Store Name and Logo
The name "or" comes from our desire to create an environment where people can connect with each other through music, art, and design, where people can freely choose how they want to have fun without being bound by stereotypes, and where it is always one of our options. The two diagonal lines that make up the logo represent the interconnectedness and interweaving of various cultures, such as Shibuya and Harajuku, people and people, music and art, food and alcohol, through the "or" symbol.
1F CAFÉ & BAR
Original menu & collaboration menu with popular restaurants
・ 1F / Cafe & Bar Hours: 8:00 AM - 5:00 AM the next day
(Due to the impact of COVID-19, opening hours will be 8:00 AM - 11:00 PM)
The floor facing Meiji Dori and Udagawa Guard is an all-day cafe & bar open from 8:00 AM to 5:00 AM the next day. During the day, it functions as a fast food/cafe offering eat-in and take-out, and from 5:00 PM onwards it functions as a music bar where you can enjoy drinks while listening to genre-less music selected by a DJ.
You can enjoy hearty "or" original sandwiches made with carefully sourced ingredients, coffee brewed with beans carefully selected by our baristas, and unique craft beers from early morning until late at night.
・Menu in collaboration with popular restaurant
We will be offering a special menu in collaboration with New Cinema Parlor, a lemonade and fresh pasta specialty restaurant that opened in Okinawa in October 2019. All of our carefully prepared pasta dishes are made with fresh noodles, including our original "Okinawa Soba Pasta," made with Okinawa soba noodles specially ordered for pasta, as well as fresh rigatoni and spaghetti sourced from a noodle factory on Awaji Island. You can also enjoy our original lemonade and lemon toast, made with lemons that are free of wax and preservatives.
A wide variety of takeout menu items to enjoy at Miyashita Park
Located adjacent to Miyashita Park, with an escalator directly connecting you to the park, we offer a wide variety of takeout menu items that can be enjoyed both indoors and outdoors. In addition to food such as sandwiches, pasta, and salad bowls, and drinks such as coffee and lemonade, we also offer picnic sets and alcoholic drinks for takeout.
A mini-bottle champagne vending machine has been installed inside the store, which you can enjoy along with your takeout menu items.
2nd Floor ART GALLERY & MUSIC BAR
Currently collaborating with Otomo Shohei, an artist who is garnering much attention both domestically and internationally.
・ 2nd Floor/Art Gallery Opening Hours: 1pm - 5am the following day
(Due to the impact of COVID-19, opening hours at the time of reopening will be 12am - 11pm)
A new type of art gallery where you can enjoy drinks and music selected by a DJ across genres in a space surrounded by the latest art. During the day, this space is available to relax and enjoy food and drinks from the cafe on the first floor, and from 5pm onwards the space transforms into an art gallery and music bar with a DJ.
In addition to enjoying artworks by artists curated by "or" in impressive sizes, visitors can also purchase rare art furniture created in collaboration between the artists and furniture craftsmen in Okawa City, Fukuoka Prefecture. The inaugural artist is Shohei Otomo, who has received tremendous support both domestically and internationally, and will be showcasing a new work created specifically for "or."
"Shohei Otomo"
Born in Tokyo in 1980. Illustrator. Attracted by the popularity of everyday stationery rather than art supplies, he creates monochrome illustrations primarily using ballpoint pens. He has exhibited and presented his original work around the world, collaborating with companies and musicians. He is currently based in Odawara City, Kanagawa Prefecture.
http://shoheiotomo.com/ Instagram: @shohei_otomo
3F MUSIC BAR / EVENT SPACE
・3rd floor / Music bar / event space Opening hours: 8pm - 5am the following morning
(Due to the impact of COVID-19, opening hours will be 5pm - 11pm)
In addition to the usual business hours featuring a wide variety of DJs active both in Japan and abroad, we will also hold joint events with various companies and brands, and try new things not available at existing stores, such as using the space as an online streaming studio.
In this space, you can experience a high-quality sound system and impressive special lighting. In addition to high tables and chairs placed throughout the floor, we also have sofa seating for more relaxation, allowing for a wide range of entertainment options to suit guests' needs.The island bar, with its full glass walls, offers a panoramic view from Shibuya to Harajuku, allowing you to enjoy music and drinks while watching the cars and people passing by.
POPUP SPACE & SHOW WINDOW & MONITOR
"or" will collaborate with a variety of brands and companies through media such as the pop-up space (1st floor), show windows (3rd floor) and in-store monitors (3rd floor) installed in the store.
The pop-up space will always transmit the latest information and function as a 3D medium that allows guests to access information in a realistic way. jp/i/55495/1/resize/d55495-1-956292-8.jpg" alt="" />
* Details of each media
Pop-up area: 12 square meters / Showcase area: 2 square meters / 10 49-inch monitors
or (Or)" floor area and number of visitors
The maximum number of visitors is 500.
*All restrooms are all-gender. (For security reasons, some restrooms are women-only.)
*The number of seats may vary depending on the type of business.
Location Map
Measures to prevent the spread of the new coronavirus (COVID-19)
In addition to the measures stipulated in the "Guidelines for Preventing the Spread of New Coronavirus Infections at Specified Entertainment Restaurants (Nightclubs)" submitted to the National Police Agency by the Secretariat of the Nightclub Entertainment Association, our facility will also implement its own unique prevention measures and have created and will use a virus spread prevention checklist.
The main measures include thorough employee health management, thorough cleaning including disinfection of all areas, provision of hand sanitizer in various locations including near entrances and exits, seating arrangements that allow for social distancing, employees wearing face shields and gloves, installation of anti-splash sheets at the order counter, separate entrances and exits, admission restrictions during business hours (the number of visitors will be managed via app or other means to maintain a maximum of 150 people per 581 square meters), and visitor temperature checks. We apologize for the inconvenience, but we ask for your cooperation in this as part of our prevention measures for customers and employees against COVID-19.
Prevention measures, including the number of seats and business hours, may change depending on the Tokyo Metropolitan Government's "Roadmap for Overcoming COVID-19" and the current social situation.
Click here for company press release details
[URL] https://www.ortokyo.com/
[SNS] Instagram / Twitter / Facebook: @ortokyoofficial
About the entertainment complex "or"
In August 2020, a new cultural spot, "or," will open directly below the hotel "sequence MIYASHITA PARK" within Shibuya's new landmark, "MIYASHITA PARK." As a complex entertainment facility focusing on street, art, fashion, music, and design, we are also actively working to realize a sustainable society.
Comprised of three floors - a cafe on the first floor, an art gallery on the second floor, and a music bar on the third floor - you can enjoy a wide variety of music genres on the best sound systems on each floor. The store also features a pop-up space, art gallery, and show windows, allowing you to experience the latest art and design.
"or" is a cultural hub station where people, music, and art intersect, transcending gender, age, and nationality.
Concept of the "or" Entertainment Complex
⑴ Business Strategy
By combining a cafe, art gallery, and music bar in one building, we will provide a wide range of content and operate a facility that offers a wide range of ways to "have fun" from early morning until late at night to suit diversifying lifestyles.
As part of our efforts to achieve the SDGs, we will continue to provide new and stimulating spaces through music, art, food, and alcohol, eliminating inequalities between genders, ages, people, and countries, and supporting the promotion of healthy minds and bodies. In addition, when handling waste such as food and equipment, we will thoroughly implement the 3Rs under the supervision of a recycling advisor, reducing our environmental impact and carbon dioxide emissions. We provide a rewarding and educational environment for our employees. We emphasize the freedom of choice and diversity that underpin the "or" concept, and actively promote the appointment of women to executive and staff positions. Our cafe aims to realize a sustainable society by creating environmentally friendly menus, using pesticide-free or reduced-pesticide vegetables and fair-trade ingredients, and eliminating plastic in takeout containers.
⑵ Target Customers
Primarily men and women in their 20s to 40s who are culture-conscious, including music, art, fashion, and design, as well as foreign visitors to Japan.
⑶ Store Name and Logo
The name "or" comes from our desire to create an environment where people can connect with each other through music, art, and design, where people can freely choose how they want to have fun without being bound by stereotypes, and where it is always one of our options. The two diagonal lines that make up the logo represent the interconnectedness and interweaving of various cultures, such as Shibuya and Harajuku, people and people, music and art, food and alcohol, through the "or" symbol.
1F CAFÉ & BAR
Original menu & collaboration menu with popular restaurants
・ 1F / Cafe & Bar Hours: 8:00 AM - 5:00 AM the next day
(Due to the impact of COVID-19, opening hours will be 8:00 AM - 11:00 PM)
The floor facing Meiji Dori and Udagawa Guard is an all-day cafe & bar open from 8:00 AM to 5:00 AM the next day. During the day, it functions as a fast food/cafe offering eat-in and take-out, and from 5:00 PM onwards it functions as a music bar where you can enjoy drinks while listening to genre-less music selected by a DJ.
You can enjoy hearty "or" original sandwiches made with carefully sourced ingredients, coffee brewed with beans carefully selected by our baristas, and unique craft beers from early morning until late at night.
・Menu in collaboration with popular restaurant
We will be offering a special menu in collaboration with New Cinema Parlor, a lemonade and fresh pasta specialty restaurant that opened in Okinawa in October 2019. All of our carefully prepared pasta dishes are made with fresh noodles, including our original "Okinawa Soba Pasta," made with Okinawa soba noodles specially ordered for pasta, as well as fresh rigatoni and spaghetti sourced from a noodle factory on Awaji Island. You can also enjoy our original lemonade and lemon toast, made with lemons that are free of wax and preservatives.
A wide variety of takeout menu items to enjoy at Miyashita Park
Located adjacent to Miyashita Park, with an escalator directly connecting you to the park, we offer a wide variety of takeout menu items that can be enjoyed both indoors and outdoors. In addition to food such as sandwiches, pasta, and salad bowls, and drinks such as coffee and lemonade, we also offer picnic sets and alcoholic drinks for takeout.
A mini-bottle champagne vending machine has been installed inside the store, which you can enjoy along with your takeout menu items.
2nd Floor ART GALLERY & MUSIC BAR
Currently collaborating with Otomo Shohei, an artist who is garnering much attention both domestically and internationally.
・ 2nd Floor/Art Gallery Opening Hours: 1pm - 5am the following day
(Due to the impact of COVID-19, opening hours at the time of reopening will be 12am - 11pm)
A new type of art gallery where you can enjoy drinks and music selected by a DJ across genres in a space surrounded by the latest art. During the day, this space is available to relax and enjoy food and drinks from the cafe on the first floor, and from 5pm onwards the space transforms into an art gallery and music bar with a DJ.
In addition to enjoying artworks by artists curated by "or" in impressive sizes, visitors can also purchase rare art furniture created in collaboration between the artists and furniture craftsmen in Okawa City, Fukuoka Prefecture. The inaugural artist is Shohei Otomo, who has received tremendous support both domestically and internationally, and will be showcasing a new work created specifically for "or."
"Shohei Otomo"
Born in Tokyo in 1980. Illustrator. Attracted by the popularity of everyday stationery rather than art supplies, he creates monochrome illustrations primarily using ballpoint pens. He has exhibited and presented his original work around the world, collaborating with companies and musicians. He is currently based in Odawara City, Kanagawa Prefecture.
http://shoheiotomo.com/ Instagram: @shohei_otomo
3F MUSIC BAR / EVENT SPACE
・3rd floor / Music bar / event space Opening hours: 8pm - 5am the following morning
(Due to the impact of COVID-19, opening hours will be 5pm - 11pm)
In addition to the usual business hours featuring a wide variety of DJs active both in Japan and abroad, we will also hold joint events with various companies and brands, and try new things not available at existing stores, such as using the space as an online streaming studio.
In this space, you can experience a high-quality sound system and impressive special lighting. In addition to high tables and chairs placed throughout the floor, we also have sofa seating for more relaxation, allowing for a wide range of entertainment options to suit guests' needs.The island bar, with its full glass walls, offers a panoramic view from Shibuya to Harajuku, allowing you to enjoy music and drinks while watching the cars and people passing by.
POPUP SPACE & SHOW WINDOW & MONITOR
"or" will collaborate with a variety of brands and companies through media such as the pop-up space (1st floor), show windows (3rd floor) and in-store monitors (3rd floor) installed in the store.
The pop-up space will always transmit the latest information and function as a 3D medium that allows guests to access information in a realistic way. jp/i/55495/1/resize/d55495-1-956292-8.jpg" alt="" />
* Details of each media
Pop-up area: 12 square meters / Showcase area: 2 square meters / 10 49-inch monitors
or (Or)" floor area and number of visitors
The maximum number of visitors is 500.
*All restrooms are all-gender. (For security reasons, some restrooms are women-only.)
*The number of seats may vary depending on the type of business.
Location Map
Measures to prevent the spread of the new coronavirus (COVID-19)
In addition to the measures stipulated in the "Guidelines for Preventing the Spread of New Coronavirus Infections at Specified Entertainment Restaurants (Nightclubs)" submitted to the National Police Agency by the Secretariat of the Nightclub Entertainment Association, our facility will also implement its own unique prevention measures and have created and will use a virus spread prevention checklist.
The main measures include thorough employee health management, thorough cleaning including disinfection of all areas, provision of hand sanitizer in various locations including near entrances and exits, seating arrangements that allow for social distancing, employees wearing face shields and gloves, installation of anti-splash sheets at the order counter, separate entrances and exits, admission restrictions during business hours (the number of visitors will be managed via app or other means to maintain a maximum of 150 people per 581 square meters), and visitor temperature checks. We apologize for the inconvenience, but we ask for your cooperation in this as part of our prevention measures for customers and employees against COVID-19.
Prevention measures, including the number of seats and business hours, may change depending on the Tokyo Metropolitan Government's "Roadmap for Overcoming COVID-19" and the current social situation.
Click here for company press release details
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