On July 3rd, adidas will release a select shop exclusive model of the "Ultra Boost" (priced at ¥19,900), limited to 250 pairs.

Ultra Boost is a running shoe that uses the cushioning material "Boost Foam" to provide outstanding cushioning and rebound. The "Stretchweb outsole" also expands and contracts with the movement of your feet, promoting a comfortable run.

This select shop exclusive model, "Ultra Boost Ltd," features silver on the upper color, heel counter, and three stripes, and comes with flat laces.

Available at Isetan Shinjuku Men's Store, UNITED ARROWS & SONS, Edition Omotesando, EDIFICE Shinjuku, mita sneakers, atmos Shibuya, KICSLAB, VA, UNDEFEATED, ELLIMINATOR, Styles Daikanyama, and BILLY'S ENT.

Also, on July 3rd, the latest white and black "Ultra Boost" model (19,900 yen) will be released in advance at the above stores, as well as at the emmi Lumine Yurakucho store and IENA Jiyugaoka store. It will be released to the general public on July 17th at Adidas directly managed stores and the Adidas online shop.

The latest model (19,900 yen) with a wool upper is scheduled to be released in early September. It will be available in two colors: gray and core black for both men and women.