Maison Valentino is pleased to announce the appointment of British actress Florence Pugh as the new Valentino DI.VA (*).
Photo by Steven Meisel
Florence Pugh will star in Valentino's Fall 2023 advertising campaign. Photographed in New York by Steven Meisel, the actress's eclectic personality shines through.
Photo by Steven Meisel
Florence Pugh enters the world of Maison Valentino and the values of Creative Director Pierpaolo Piccioli, for whom identity is an essential element of the creative process through self-expression. The actress exposes her skin with a fierce yet careless attitude that makes her unique. Valentino designs are enhanced by her wearing them, evoking a time, place and feeling. Florence is a brilliant talent, but her vitality and humanity bring new relevance to contemporary scenarios. Florence Pugh has an unparalleled talent for portraying complex characters on screen. Her unpretentious and forthright personality, unconstrained by rules and authentic to who she is, has earned her worldwide acclaim.
Photo by Steven Meisel
The new Valentino campaign is an encyclopedia of the senses. Florence possesses the ability to express herself without compromising her identity. From her body language to her facial expressions, the range of emotions she can express makes her presence both personal and universal. Steven Meisel has photographed her authentically. She cries, screams, laughs. The portraits amplify a range of emotions that resonate and move people.
Photo by Steven Meisel
The campaign is part of a series shot by Florence alongside new talent. Featuring Florence as the star, the images depict people enjoying conversations with vibrant expressions and gestures. The white background creates timeless scenes captured in everyday life. The scenarios are about interaction and connection, such as friends chatting over coffee or colleagues chatting during a work break. Florence's ever-changing emotions, character traits, personality, and personal essence make each persona she embodies both compelling and real.
Photo by Steven Meisel
Florence is holding the new Rockstud 23 bag. Inspired by the ornamentation of Roman palace doors, the Maison's trademark pyramidal studs are boldly reinterpreted through sophisticated designs. The values of the studs are further evolved, shifting the mood of Aristopunk with a sense of identity and unconventional attitude.
Photo by Steven Meisel
Pierpaolo Piccioli continues the process of giving new meaning to the Maison's iconic codes, where reality and dream, high and low, punk and aristocracy, couture and street style coexist.
#Rockstud23 #Rockstud
*DI.VA stands for Different Values. The contemporary Valentino DI.VA is a multifaceted personality, with codes underpinned by inner values. Valentino's Creative Director, Pierpaolo Piccioli, continues to create culture in a progressive way, building a genuine relationship with the DI.VAs that is a true cultural reflection.
Photo by Steven MeiselFlorence Pugh will star in Valentino's Fall 2023 advertising campaign. Photographed in New York by Steven Meisel, the actress's eclectic personality shines through.
Photo by Steven MeiselFlorence Pugh enters the world of Maison Valentino and the values of Creative Director Pierpaolo Piccioli, for whom identity is an essential element of the creative process through self-expression. The actress exposes her skin with a fierce yet careless attitude that makes her unique. Valentino designs are enhanced by her wearing them, evoking a time, place and feeling. Florence is a brilliant talent, but her vitality and humanity bring new relevance to contemporary scenarios. Florence Pugh has an unparalleled talent for portraying complex characters on screen. Her unpretentious and forthright personality, unconstrained by rules and authentic to who she is, has earned her worldwide acclaim.
Photo by Steven MeiselThe new Valentino campaign is an encyclopedia of the senses. Florence possesses the ability to express herself without compromising her identity. From her body language to her facial expressions, the range of emotions she can express makes her presence both personal and universal. Steven Meisel has photographed her authentically. She cries, screams, laughs. The portraits amplify a range of emotions that resonate and move people.
Photo by Steven MeiselThe campaign is part of a series shot by Florence alongside new talent. Featuring Florence as the star, the images depict people enjoying conversations with vibrant expressions and gestures. The white background creates timeless scenes captured in everyday life. The scenarios are about interaction and connection, such as friends chatting over coffee or colleagues chatting during a work break. Florence's ever-changing emotions, character traits, personality, and personal essence make each persona she embodies both compelling and real.
Photo by Steven MeiselFlorence is holding the new Rockstud 23 bag. Inspired by the ornamentation of Roman palace doors, the Maison's trademark pyramidal studs are boldly reinterpreted through sophisticated designs. The values of the studs are further evolved, shifting the mood of Aristopunk with a sense of identity and unconventional attitude.
Photo by Steven MeiselPierpaolo Piccioli continues the process of giving new meaning to the Maison's iconic codes, where reality and dream, high and low, punk and aristocracy, couture and street style coexist.
#Rockstud23 #Rockstud
*DI.VA stands for Different Values. The contemporary Valentino DI.VA is a multifaceted personality, with codes underpinned by inner values. Valentino's Creative Director, Pierpaolo Piccioli, continues to create culture in a progressive way, building a genuine relationship with the DI.VAs that is a true cultural reflection.
