Givenchy launches new Rouge Interdit Balm in black and white with the 4G logo

Release Date:2023.04.01
Mar 15, 2023
Parfums Givenchy [LVMH Fragrance Brands] will launch Rouge Interdit Balm on April 1, 2023.


Rouge Interdit Balm
(Lip Balm) 3.4g Available in 2 shades 5,060 yen (tax included)

Carefully selectedA couture-style lip balm with carefully selected care ingredients for healthy lips
The texture engraved with the 4G logo is formulated with 96% naturally derived ingredients*1 and beneficial ingredients*2, providing gentle care while leaving lips with lasting, lustrous moisture. With each use, it leads to plump, smooth lips. It also provides the translucent, sheer color and natural radiance that only a lip balm can provide. The cool, edgy design is suitable for both men and women, making it Givenchy Couture's smallest accessory alongside bags and wallets. This versatile lip balm can be used as both a lip care item and a makeup item.

*1 Natural origin index 96% (including 0% water) Compliant with ISO 16128
*2 Sodium hyaluronate, Acmella cuminata flower extract, jojoba ester (all moisturizing ingredients)





【Color】
No. 00 is a colorless universal color. It can be used during the day and as a night pack before going to bed.
No. 10 is a sheer black color that changes color to a pink that is unique to you depending on the pH of your lips.
Not only can it be used on its own to care for your lips, but you can also layer it over your lipstick as a top coat for a deeper, more beautiful color.
A new gender-neutral lip balm.








【Packaging】
This cool and edgy design is suitable for both men and women, and is Givenchy Couture's smallest accessory, alongside bags and wallets. The cap, engraved with the 4G logo, is made from traceable genuine black lambskin leather, with the 4G mark engraved on the side of the texture.



Isetan Makeup Party 2023 Advance Sales

Isetan Makeup Party 2023 will be held from March 21st to 27th, 2023, at the event hall on the 6th floor of the main building of Isetan Shinjuku. At the Givenchy booth, the new lip balm "Rouge Interdit Balm," which will be released nationwide on April 1st, and the new colors of "Rouge Givenchy Sheer Velvet" will be available for pre-sale at the event venue. An engraving service will also be available, allowing you to foil-stamp any text of your choice. And from March 24th, last year's popular highlighter "Prisme Libre Highlighter No. 11" and the fashion-inspired lipstick case "Rouge Givenchy Accessoires" will also be available as reissued items. Limited-edition gifts will also be available depending on the conditions.

Isetan Makeup Party 2023
[Dates] Special invitation day for MI Card members: Tuesday, March 21st (national holiday)
                Public dates: Wednesday, March 22nd - Monday, March 27th [Ends at 6pm on the last day]
[Venue] Isetan Shinjuku Main Building, 6th floor, Event Hall
https://meeco.mistore.jp/meeco/makeupparty/

[Products available]
"Rouge Interdit Balm"
"Rouge Givenchy Sheer Velvet" (new color)
Givenchy counters in department stores, Givenchy Beauty GINZA SIX, Givenchy official online shop, department store online stores, @cosme Shopping, Rakuten Fashion, ZOZOCOSME, Beauty Select Shop

Saturday, April 1, 2023: Nationwide release
Tuesday, March 21, 2023: Isetan Makeup Party 2023
Wednesday, March 29, 2023: Hankyu Umeda Main Store
Thursday, March 30, 2023: Givenchy Beauty GINZA SIX, Givenchy official online shop

*Information and prices listed are as of the date of publication


Parfum Givenchy [LVMH Fragrance Brands] #GivenchyBeauty
03-3264-3941


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