Mitsukaru Store, a Parco-operated shop, has relocated from Aoyama to Shibuya and reopened on October 7th. The first pop-up event since the relocation will be "Junkissa Prep Room" by model Miyu Kotani, which will run from October 7th to 30th.


Mitsukaru Store, a Parco-originated, independently curated shop that opened in Aoyama, Tokyo in August 2016, is based on the theme "Meets local, Meets culture," and sells products based on a variety of themes, including those from young designers and popular artists. It also operates a product development project called "Mitsukaru Production Room," where original products are "created" based on creators' ideas and cultural themes.

As the cafe relocates and renovates from Aoyama to Shibuya, it will host a pop-up event called "Junkissa Prep Room" by model Otani Miyu, who goes by the nickname "Omiyu" and is known for her love of traditional coffee shops. Under the title "Clothes to Wear to a Coffee Shop," the store will feature a variety of items inspired by the unique atmosphere of traditional coffee shops, such as the "Continued Dress to Wear to a Coffee Shop" (18,500 yen) and the "Coffee Shop Coaster Pattern Knitwear" (12,900 yen), which Otani created with I am I.

An in-store event featuring Otani will also be held on October 14th and 20th from 2pm to 4pm.