Lancôme's L'Absolu Rouge now comes in a new, vibrant matte texture, "Drama Matte," in 14 shades!

Sep 20, 2018
Lancôme (LANCÔME) will release the fourth texture of its iconic lipstick, L'Absolu Rouge, "Drama Matte," in a total of 14 colors, including two limited-edition shades, on September 14th.


"L'Absolu Rouge DM (Drama Matte)" (4,000 yen) features an even more matte and vibrant color than previous matte textures. While maintaining a matte finish, the creamy texture contains care ingredients, making it comfortable to wear. This is the ultimate matte texture in Lancôme's history, dramatically overturning the stereotypes of extra matte.

"L'Absolu Rouge DM (Drama Matte)" 507 Drama Berry (4,000 yen)
In addition to the 54 existing L'Absolu Rouge colors, "Drama Matte Texture" now comes in a total of 14 colors, including two limited-edition colors. Of these, "157," "388," and "507" will be available in limited-edition packaging in photogenic colors.

National makeup artist MIWA's recommendations are "196 Orange Sanguine," a fashionable and trendy color that can be worn daily; "274 Sensuality," a versatile color that can be used for everyday wear or dates and will make you look like a sophisticated and elegant woman; and "507 Drama Berry," a burgundy color that is trendy for fall and winter and perfect for fashionable women who want to show off their individuality.

Why not find your "one of a kind" lipstick from these lipsticks that have a matte finish yet remain comfortable?
編集部
  • "L'Absolu Rouge DM (Drama Mat)" (4,000 yen each)
  • "L'Absolu Rouge DM (Drama Matte)" 196 Orange Sanguine (4,000 yen)
  • "L'Absolu Rouge DM (Drama Mat)" 274 Sensuality (4,000 yen)
  • "L'Absolu Rouge DM (Drama Mat)" 507 Drama Berry (4,000 yen)
  • "L'Absolu Rouge DM (Drama Mat)" limited edition package
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