OMEGA's new ladies' watch, the Trésor Ladies Collection, has begun pre-sale in Japan and the United States ahead of the rest of the world.

The nine models have been newly designed for today's women, with a classic finish that adds a modern edge. The cases are 36mm and 39mm in stainless steel or 18K Sedna gold. The straps are available in fabric or leather, and the dial colors are diverse, including black, taupe brown, white, blue, opaline silver, and mother-of-pearl.


Diamonds are set in a beautiful curve on both sides of the slim round case, shining elegantly against the metallic texture of the bezel. The crown is accented with a red flower motif, with a single sparkling diamond in the center.


The mirror-finished case back is decorated with a pattern of large, elegantly blooming flowers. This floral pattern, used as the symbol of the "Her Time" exhibition, which showcases the history of OMEGA's women's watches, is not just a sparkling accessory for the wrist, but also conveys a message to women: "It reflects the wonderful essence and natural beauty that each woman possesses and encourages them to blossom."


The campaign features Kaia Gerber, OMEGA's new ambassador and one of the hottest new models in the fashion industry. Despite being the daughter of Cindy Crawford, she possesses a remarkable talent and personality that has seen her walk the runways of top fashion designers countless times. And she was photographed by legendary photographer Peter Lindbergh. Her true beauty, intelligence, strength and style are captured beautifully in these stunning black and white photographs.