Burberry will host a series of pop-up stores around the world focusing on the brand's signature LOLA BAG. The pop-up stores will allow customers to immerse themselves in the world of Lola in spaces that reflect the design and attitude of the LOLA BAG.
© Courtesy of Burberry_Torso Solutions
Designed by Chief Creative Officer Riccardo Tisci, the LOLA BAG features a soft silhouette and a design featuring a Thomas Burberry monogram clasp and lustrous chain.
The clasp pays homage to the brand's heritage and founder, Thomas Burberry. The pop-up store contrasts colours, shapes and textures to reflect Lola's attitude: smart, strong, sexy and modern.
© Courtesy of Burberry
Framed in metallic frames featuring the iconic Burberry check, the plump quilted walls create a sensual look and feel. The fixtures, featuring a giant gold chain motif, symbolise strength and reliability. Finally, the striking TB monogram logo at the entrance hints at the new Burberry experience. The pop-up store will feature a variety of leather bags in colors ranging from classic camel and black to vivid hues like bright sky blue and primrose pink. A new Burberry check cotton canvas bag has also been added, featuring needle-punched detailing. The Lola bag family also includes bucket bags, satchels, bum bags, and camera bags.
© Courtesy of Burberry
Exclusive to the pop-up store will be the brand's signature pistachio leather bag and a new cotton canvas bag. Special, numbered pieces featuring a monogram and jeweled design will also be available in limited quantities.
[Limited product]
LOLA BAG (PISTACHIO) ¥253,000
LOLA BAG (BLACK・WHITE) 269,500 yen
LOLA BAG (NATURAL) 269,500 yen
LOLA BAG (BLACK) 418,000 yen
BURBERRY “THE WORLD OF LOLA” BAG POP-UP STORE
6/15 – 28 Isetan Shinjuku Main Building 1st Floor Handbag Promotion
6/29 – July 12, Hankyu Umeda Main Store, 1st Floor, Promotion Space 12
Burberry Official Website
Burberry.com
LINE @burberry_jp
Instagram @Burberry
Twitter @Burberry_Japan
Facebook @BurberryJP
Click here for company press release details
© Courtesy of Burberry_Torso SolutionsDesigned by Chief Creative Officer Riccardo Tisci, the LOLA BAG features a soft silhouette and a design featuring a Thomas Burberry monogram clasp and lustrous chain.
The clasp pays homage to the brand's heritage and founder, Thomas Burberry. The pop-up store contrasts colours, shapes and textures to reflect Lola's attitude: smart, strong, sexy and modern.
© Courtesy of BurberryFramed in metallic frames featuring the iconic Burberry check, the plump quilted walls create a sensual look and feel. The fixtures, featuring a giant gold chain motif, symbolise strength and reliability. Finally, the striking TB monogram logo at the entrance hints at the new Burberry experience. The pop-up store will feature a variety of leather bags in colors ranging from classic camel and black to vivid hues like bright sky blue and primrose pink. A new Burberry check cotton canvas bag has also been added, featuring needle-punched detailing. The Lola bag family also includes bucket bags, satchels, bum bags, and camera bags.
© Courtesy of BurberryExclusive to the pop-up store will be the brand's signature pistachio leather bag and a new cotton canvas bag. Special, numbered pieces featuring a monogram and jeweled design will also be available in limited quantities.
[Limited product]
LOLA BAG (PISTACHIO) ¥253,000LOLA BAG (BLACK・WHITE) 269,500 yenLOLA BAG (NATURAL) 269,500 yenLOLA BAG (BLACK) 418,000 yenBURBERRY “THE WORLD OF LOLA” BAG POP-UP STORE
6/15 – 28 Isetan Shinjuku Main Building 1st Floor Handbag Promotion
6/29 – July 12, Hankyu Umeda Main Store, 1st Floor, Promotion Space 12
Burberry Official Website
Burberry.com
LINE @burberry_jp
Instagram @Burberry
Twitter @Burberry_Japan
Facebook @BurberryJP
Click here for company press release details
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