STRICT-G, a men's apparel shop incorporating the world of Mobile Suit Gundam, will be making a limited-time appearance on the first floor of the Isetan Shinjuku Men's Building for a two-week promotion from March 25th to April 7th. The shop will offer collaboration items with mastermind JAPAN, Yoshida & Co., JAM HOME MADE, Kamawanu, and others. Additionally, to commemorate the shop's opening, a new collaboration with mastermind JAPAN, the STRICT-G 1/12 RX-78-2 GUNDAM MMJ Color ver. (¥550,000, shipping not included), will also be available. The all-black figure features a silk-printed skull motif, mastermind JAPAN's iconic design, on both shoulders. This figure will be available for pre-sale at the shop on the 25th, the opening day of the STRICT-G Odaiba Gundam Front Tokyo store, prior to its release on the 28th.

In addition, a gold-colored "FACE RING" (RX-78-2 Gundam / 320,000 yen, Char's Zaku / 300,000 yen), a collaboration accessory with Jam Home Made featuring the Mobile Suit Gundam mobile suit motif, is available for a limited time. Made of 10K gold, it reproduces even the finest details.

Also, a renewed version of the "Gunpla Hanger Limited T-Shirt" (6,000 yen), in which the hanger frame is integrated with the plastic model parts, has been released. The previous two-tone design, with the hanger part black and the Gunpla part white, has been redesigned to an all-black design. The T-shirt, made of smooth material that feels comfortable against the skin, has also been redesigned.

STRICT G is an authentic men's apparel shop that symbolizes "COOL JAPAN" and incorporates the world of Mobile Suit Gundam. In 2012, it opened two stores: the Odaiba Gundam Front Tokyo store and the NEOPASA Shizuoka store. To date, the store has collaborated with a variety of leading Japanese brands to develop items. The store will also be open during the same period as Isetan Mitsukoshi's company-wide campaign, "JAPAN SENSES."