Mario Testino becomes Furla's creative partner from Spring/Summer 2015

Jan 27, 2015

FURLA has announced that photographer Mario Testino will be its creative partner, starting with its Spring/Summer 2015 collection. The brand's advertising campaign for the Spring/Summer 2015 season will convey a joyful, colorful Italian lifestyle. Mario has created three new images, showcasing bags in vibrant green, white, and blue, and the dazzling presence of the women holding them. The campaign images will be used in a variety of media, including media outlets, outdoor advertising, window displays, in-store locations, and catalogs. Aiming for "360-degree marketing," the two partners plan to continue promoting the brand's artistic image to the world. Regarding the partnership, Mario Testino commented, "FURLA is a brand full of energy, life, and color. Just by looking at one item, you can imagine the person wearing it having a wonderful time."
HEW
  • Furla's 15SS campaign visuals
  • Furla's 15SS campaign visuals
  • Furla's 15SS campaign visuals
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