FENDI, a luxury brand based in Rome, Italy, has collaborated with Ledger in a groundbreaking partnership to connect brands to the Metaverse, to launch accessories for the Ledger Nano X cryptocurrency hardware wallet.
Ledger, the world's leading all-in-one digital asset management solution, is leveraging the Web 3.0 revolution to provide the most user-friendly and secure hardware wallet and digital management platform for cryptocurrencies and digital assets. Silvia Venturini Fendi's new tech accessory crosses cutting-edge virtual technology with timeless Fendi style, applying aesthetics and high-level craftsmanship to the case of the world's most secure hardware wallet.

This innovative new tech accessory, designed around two iconic Fendi motifs, was unveiled at the Fall/Winter 2022-23 Men's Collection, presented in Milan on January 15th. The Maison's iconic Baguette bag is presented as a miniature in polished aluminum, with a structured rectangular silhouette and embossed rivet and buckle details. It opens like a bag to perfectly accommodate the Ledger Nano X. The second case features a three-dimensional capsule shape embossed with the FENDI O'Lock FF frame and features a one-touch hinge for easy opening and closing. Both styles optimize wearability with a swivel snap hook for attaching to a bag or belt, and an adjustable strap with toggle for wearing around the neck or crossbody.



"Fendi's collection is a testament to the unique qualities of its designers," said Silvia Fendi, Artistic Director of Accessories and Menswear at Fendi.

"Fendi is synonymous with innovation and craftsmanship, and we love optical illusions. Creativity is as much about the invisible as it is about the visible. That's why it's important to embrace the near future and bridge the gap between physical and virtual luxury. Applying the Fendi Code to Ledger's innovative devices is an exciting first step. Who knows where it will take us?"

Additionally, Ian Rogers, CEO of Ledger, said:

"Ledger is the world's most secure hardware wallet, protecting digital assets like cryptocurrencies and NFTs from hackers and cybercriminals. Fendi takes it to the next level by making it beautiful and elegant. Fendi understands that how we carry our Ledger says as much about who we are as what's inside it. I'm proud to work with my friends at Fendi to bring this first true luxury accessory to Web 3.0."

Through this pioneering collaboration, Fendi and Ledger acknowledge the limitless possibilities of Web 3.0 and the Metaverse, ushering in a new generation of luxury and craftsmanship that bridges the physical and virtual worlds. Recognizing the creative and collaborative spirit of the cryptocurrency community, these pieces offer a glimpse into a near future where digital memories coexist alongside tangible art.

The new tech accessories for the Ledger Nano X will be available in Fendi stores and online at fendi.com from June 2022.


■About Ledger
Founded in Paris in 2014, Ledger is a global platform for digital assets and Web 3.0. More than 15% of the world's cryptocurrency is secured in Ledger digital wallets. Ledger has developed a range of products and services to enable individuals and businesses to securely buy, store, exchange, grow, and manage crypto assets. These include the Ledger Nano S and Ledger Nano X hardware wallets, and the Ledger Live app, which gives consumers an incredibly easy way to begin their crypto journey while maintaining complete control over their assets. Ledger enables users to begin investing in digital assets and ultimately achieve financial freedom in a safe and stress-free environment.
www.ledger.com
@ledger



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