THREE will launch its first men's line, "THREE for MEN THE DEFINITIVE," on January 25th.

"THREE for MEN THE DEFINITIVE" is a skincare series focused on men's skin, which has high sebum secretion but extremely low moisture in the stratum corneum, making it vulnerable to damage due to a weak barrier function. It has a subtle, sweet, refreshing scent blended with essential oils and a mild formula that can be used without irritation on all skin types.

"THREE THE DEFINITIVE FOAM" (80g/3,800 yen) is a facial cleanser that quickly creates a dense, foamy foam. The dense, elastic foam attracts and removes excess sebum and dirt that can cause stickiness, shine, and acne, leaving skin with a translucent appearance. "THREE The Definitive Lotion" (100ml/5,000 yen), a lotion based on aromatic fragrances extracted from five types of plants, quickly quenches skin's thirst, leaving it smooth and gently penetrating even damaged skin after shaving. It keeps skin clean, even when it's prone to becoming dull due to sweat and sebum. "THREE The Definitive Emulsion" (100ml/5,000 yen), a milky lotion, balances skin with its silky texture, protecting it from dryness and other damage, keeping it fresh all day. It restores skin with razor burn and acne scars to a healthy state and promotes their improvement. "THREE The Definitive Trial Kit" (4,800 yen), a mini version of the full-size product with an original pouch, will also be released at the same time. With enough volume to try it out for about two weeks (morning and night), and a compact pouch that's easy to carry around for business trips and travel, it's perfect for the working man.

THREE is currently conducting pre-sales ahead of the release in January 2017. It can be purchased at THREE AOYAMA and the official THREE online shop.