In 2021, adidas Originals, the street sportswear brand of adidas Japan Co., Ltd., will switch to sustainable Stan Smiths, using recycled materials in all of its Stan Smith products, a shoe that has been beloved for half a century.
If the classics don't change, common sense can't change.
If common sense doesn't change, the world can't change.
Make sustainability available to everyone.
Now is the time to take a big step for the future.
In line with Adidas' sustainability commitment to "END PLASTIC WASTE," the iconic Adidas Originals Stan Smith will be reborn in a sustainable way, aiming to eliminate the use of virgin polyester in all Adidas products by 2024 and instead use recycled polyester.
#adidasOriginals
■ Product
STAN SMITH (FX5522)
Store price 13,000 yen + tax
Release date December 14th
STAN SMITH (FX5502)
Store price 8,990 yen + tax
Release date December 14th
Tennis shoes "Hilet The Stan Smith was born from the "Hi-Lite" design, named after legendary tennis player Stan Smith. Designed to be the world's best tennis shoe at the time, the Stan Smith differed from many other adidas sneakers in that it featured perforations on both sides of the leather upper instead of three stripes, its iconic green colorway linked to a colored heel tab, and an iconic portrait of Stan Smith himself engraved on the tongue. Since its launch, the Stan Smith has captured the hearts of many, from performance shoes to lifestyle sneakers, and its minimalist, timeless design has taken the fashion and street scenes by storm, becoming adidas' best-selling shoe.
In 2021, the Stan Smith is moving toward sustainability. While retaining the iconic silhouette that has been passed down for generations as a modern design icon since its inception, the Stan Smith has been reimagined from the inside out, featuring the high-performance recycled material PRIMEGREEN. The upper is made of recycled polyester with a premium PU coating from Japan that has the same look and feel as leather. The goal isn't to change the look, but the inside. The outsole is made from natural and recycled rubber, while details like the laces, lining and insole are all made from recycled materials. An archive icon, the Stan Smith heralds the dawn of a new era, reimagined for the future with sustainable style.
■List of stores
adidas app: https://shop.adidas.jp/mobileapps/
adidas online shop: https://adidas.jp/stan_smith
adidas Originals flagship store Shinjuku, Harajuku
ABC MART stores: https://www.abc-mart.net/shop/
ABC MART GRAND STAGE stores: https://gs.abc-mart.net/
atmos stores
A.T.A.D
atmos-tokyo.com: https://www.atmos-Tokyo.com/
Kicks Lab Laforet Harajuku store
KICKS LAB. official online store: https://www.kickslab.com/
UNDEFEATED.JP official online store: https://undefeated.jp/shop/default.aspx
B’s INTERNATIONAL official online site carif: https://calif.cc/brand/styles/
ZOZOTOWN: https://zozo.jp/
2nd floor, Main Building, Isetan Shinjuku Store
1st basement floor, Men's Building, Isetan Shinjuku Store
4th floor, Isetan Closet, Lucua Iile
Mitsukoshi Isetan Online Store: https://www.mistore.jp
Other stores that stock adidas Originals
adidas Customer Service Tel: 0570-033-033 (9:30-18:00, excluding Saturdays, Sundays, and holidays)
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