Laura Mercier's holiday collection is inspired by the grace of ballerinas

Sales of the holiday collection "BALLET Á Paris" (17 varieties in total / base price 2,300 yen to 14,500 yen), which is on sale for a limited time from New York-based makeup artist brand "LAURA MERCIER," are performing strongly, with the brush collection released on the first day and the much-talked-about eyeshadow palette selling out nationwide within days of release, and single-day sales on November 11, the release date of the third installment, achieving the highest record in the brand's history*1. *1...Since its launch in the Japanese market in 2005

"Ballet à Paris" is a holiday collection inspired by the grace of ballerinas, with elegant colours and textures that are infinitely sheer and delicate, yet exude presence and are so beautiful it's almost ephemeral. The collection's stunning beauty and stylish yet highly practical design have become a hot topic in promotions mainly on social media, and it has received interest and support from many customers, even amid the COVID-19 pandemic.

- Number of products: 17 types in total
- Price range: 2,300 yen - 14,500 yen (excluding tax)
- Release date: Sequentially from Wednesday, October 14, 2020
- Concept: A collection inspired by the grace of ballerinas, and an homage to the art that embodies the history and culture of Paris, which lies at the heart of Laura Mercier's inspiration.

Prima Ballerina Mini Eyeshadow Palette (A)
Release date: October 28th, 1 type, 3,900 yen (excluding tax)
An eye color palette that imparts moist color and a delicate sparkle like the stars shining in the night sky.

〇Opening Night Cheek Palette (B)
Release date: November 11th, 1 type, 6,600 yen (excl. tax)
This face powder absorbs light with a gentle blend into the skin, giving your skin the glow and dimension of a ballerina on stage.

Lip Lumiere Luminous Sheer Lip Tint (C)
Released November 11th, 3 colors available, 3,900 yen (excluding tax)
The delicate colors and glitter sparkle glide smoothly over the lips. A beautiful, eye-catching lip balm that will leave you with lips that are full of moisture and plump and lustrous.

Piece de Resistance Eye and Cheek Essentials (D)
Released November 11th, 1 type in total, 14,500 yen (excl. tax)
A palette that brings out the beauty of your skin and each individual's beauty with a combination of diverse eye and face colors, making you the star, just like a prima donna.

■Colors used
EYE
・ALLEGRO (soft white) *Top left of A
・ENTRELACÉ (bold pink) *Top center of A
・ADAGIO (sheer gray) *Bottom center of A
CHEEK
・MATINÈE (natural flush) *Center of B
LIP
・03 DIANA (Sheer Berry) *Left of C