Music producer Yutaka Takanami (Namy) accents her outfit with Hummel's new sneakers "REACH" [hummel SNAP Vol.1]

PROMOTION
Sep 14, 2020

Sneakers are an essential part of any wardrobe. What kind of pair does your idol choose?

In this feature, we snap fashion industry figures wearing REACH sneakers from hummel, the Danish lifestyle sports brand known for its simple, clean, Scandinavian design!

For our first installment, we snapped Takanami Yutaka, who also works as a music producer under the name Namy. We asked her about her favorite features and her own styling tips.


Yutaka Takanami (Namy) and Hummel
“The thick-soled "REACH" sneakers are my everyday companion”

For the day, she paired an oversized vintage jacket with slim jeans, creating a balanced look that matched the volume of the shoes.
Hummel's newly developed "REACH" sneakers are thick-soled sneakers that feature a functional sole developed in European handball for everyday use. The "REACH" sneakers were born as a result of the dreams of many teams and players who dreamed of becoming the best in the world. Takanami's go-to style is to incorporate sporty sneakers into chic, modern outfits. While the outfit is neat and stylish, the accent of sneakers gives it a casual, approachable, and modern feel. "Skinny pants," which have long been an essential part of her wardrobe, are also key to Takanami's coordinated balance. Hummel's "REACH LX 300" (8,000 yen) Sizes: 22.5-28.0cm, unisex "They're light and fit great. They have a thick sole and look bulky, but they're easy to walk in," says Takanami. src="/images/upload/2020/09/17e75d9128c5590fc090594f024bc3f0.jpg" alt="" />
Details about the shoes and an interview with Namy are now available on Hummel's website!
>>Read more here


【Profile】
Yutaka Takanami (Music Producer / Namy& Inc. / PLAY TODAY Inc. Founder)
Producer of the anonymous project "AmPm," which has over 60 million plays on Spotify. She also works on various other music projects. In addition to releasing 10 original albums under the name Namy, she is also active in a wide range of music-based activities both in Japan and overseas, including selecting the background music for "TRUNK (HOTEL)" and "STARFLYER."

Instagram: @yutaka_takanami
Twitter: @namy_official


【Inquiries】
S-Rush Harajuku Store
TEL: 03-6455-4125

>>Click here for more Hummel articles


編集部
  • Music producer Yutaka Takanami (Namy) uses Hummel's new sneakers "REACH" as an accent in her outfit.
  • The outfit for the day was an oversized vintage jacket paired with slim jeans, creating a balanced look that matched the volume of the shoes.
  • Hummel's "REACH LX 300" (8,000 yen) Sizes: 22.5-28.0cm, unisex "They're light and fit great. I thought they were bulky with the thick sole, but they're easy to walk in." (Takanami)
  • Hummel "REACH LX 300"
  • Hummel "REACH LX 300"
  • Hummel "REACH LX 300"
  • Music producer Yutaka Takanami (Namy)
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