Uniqlo and GU are collaborating on the Demon Slayer collection, with the first release set to hit stores on August 7th!

Release Date:2020.08.07
Jul 30, 2020
First wave of "UT" collection to be released on August 7th
©Koyoharu Gotouge/Shueisha

UNIQLO's graphic T-shirt brand "UT" and GU (GU) will each release a collaborative collection with "Demon Slayer: Kimetsu no Yaiba."

"UT" will be released in two waves, the first wave and the second wave, on August 7th, will be a rare collection featuring T-shirts with illustrations from the original manga. The second wave of "UT" and the GU collection will both use illustrations from the anime and will be released in late August.

UNIQLO UT x Demon Slayer: Kimetsu no Yaiba
The first release features manga illustrations, while the second release features anime illustrations.

The first UT release features a rare collection filled with the charm of characters from the original manga.
©Koyoharu Gotouge/Shueisha

The first UT collection features rare designs using carefully selected manga illustrations in unisex sizes that can be enjoyed by both men and women. They recreate famous scenes from the manga, including Tanjiro's powerful battle scenes and the popular character, Demon Slayer, depicted with his iconic lines. Fans should also check out the design on the back, which features a collection of Pillars, including illustrations from the front cover, rather than the main story! This UT is packed with the charm of these delicate, brave and loving characters who live in a heartbreaking story between humans and demons.

Click on the thumbnails at the bottom of this article to see the first lineup and design details.

© Koyoharu Gotouge / Shueisha
© Koyoharu Gotouge / Shueisha
©Koyoharu Gotouge/Shueisha
©Koyoharu Gotouge/Shueisha
©Koyoharu Gotouge/Shueisha

In addition, the second series, which uses illustrations from the anime version, will also include kids' sizes and fashion goods in the lineup, making it an even more powerful collection. The full list of items from the second wave will be released on August 17th.


GU x Demon Slayer: Kimetsu no Yaiba
A collection inspired by the world of the anime that the whole family can enjoy

The GU collection (left) and the second wave of UT (right) feature illustrations from the anime.
©Koyoharu Gotouge/Shueisha, Aniplex, ufotable

The GU collection is inspired by the world of the anime.

The most popular characters, famous quotes, and memorable scenes from the Demon Slayer: Kimetsu no Yaiba anime, which has created a huge movement across a wide range of generations, are designed on graphic t-shirts. The collection features colors inspired by each character's kimono and hairstyle, and is designed to be a men's-inspired collection that can easily be coordinated with trendy street styles and worn as fashion accessories.

The collection also focuses on the keyword "love," such as family love, teacher-student love, and favorite items that appear in the story, and features a lineup of men's, women's, and children's items that the whole family can enjoy. The collection is designed to be enjoyed in a wide range of situations, from going out to spending time at home. Along with the apparel, don't miss the merchandise that features the characters' iconic kimono patterns and items, which can be used to accentuate your fashion.


Excitement is building for the upcoming movie "Demon Slayer: Kimetsu no Yaiba the Movie: Mugen Train," which will be released on October 16th. Get into the spirit with UT featuring popular characters and the extensive GU collection that the whole family can enjoy!

[Release Details]
"Demon Slayer: Kimetsu no Yaiba" Collaboration
■UT Collection 1
Release Date: August 7th
Items: Men's size T-shirts, 8 designs, 990 yen each
Sold at: UNIQLO stores nationwide and online store
URL: https://www.uniqlo.com/jp/ja/contents/feature/ut-kimetsu2020/index.html (UT collaboration collection special site)

■UT Collection 2
The item list will be released on August 17th. Release Date: Late August ■GU Collection Release Date: Late August Available: Men's wear (6 designs), women's wear (9 designs), men's underwear (4 designs), kids' wear (7 designs), pouches (3 designs), mobile phone cases (1 design) Available at: GU stores nationwide and online store URL: https://www.gu-global.com/jp/ja/feature/gu-kimetsu/ (GU collaboration collection special site)
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