Nike x Stranger Things collaboration unveiled

Event Date:2019.06.27
Jun 24, 2019
Nike has unveiled a collaboration collection with Netflix's original drama "Stranger Things," which is about to release its third season.



"Stranger Things" is a sci-fi horror story set in the summer of 1985 in the town of Hawkins, Indiana. A series of mysterious incidents, including the disappearance of a young boy and the appearance of a mysterious girl with supernatural powers, uncover shocking secrets hidden in Hawkins. The show evokes a nostalgic atmosphere, with the cast's costumes featuring classic Nike shoes and brand logos evoking a nostalgic feel from the past. The collaborative collection includes Nike sneakers such as the Cortez, Blazer, and Tailwind, which are symbolic of the 1980s, the same era as the story, as well as apparel such as sweatshirts and T-shirts.



The first items, to be released on June 27th, are a collection of apparel and footwear featuring Hawkins High School's green and orange colors and a tiger mascot. The sweatsuits and matching T-shirts are designed to resemble 1980s gym clothes.





The second collaboration, to be released on July 1st, features shoes called the "OG Pack." Each shoe is colored red, white, and blue and is based on the 1985 National Foundation Day motif, with the year on the heel and a special fireworks pattern on the sockliner.



Available at Nike, NIKE.COM, and select Nike retailers such as UNDEFEATED HARAJUKU MEIJIDORI. At UNDEFEATED HARAJUKU MEIJIDORI, the store will be taken over by the nostalgia of 1985 curated by UNDEFEATED and the world of "UP SIDE DOWN," a keyword from the drama. The space will be transformed into a photo spot that fans can enjoy during this limited-time period.
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