A limited edition kit from Acro's premium organic skincare brand, "Itrin"

Apr 2, 2019
ACRO Co., Ltd., the operator of THREE, has added a new gommage (cleanser) and protection to its premium anti-aging care brand, ITRIM, which debuted last September. The new products were released on March 20th.



ITRIM is a skincare brand that aims to achieve "true beauty" that nourishes the emotions with formulas that combine traditional Japanese plant ingredients and natural ingredients with the latest beauty knowledge. Currently, the basic line for daily care consists of items in three categories: face care, body care, and hair care. Two new face care products have been launched to combat modern environmental stressors, including UV rays, near-infrared rays, air pollutants like exhaust fumes and PM2.5, and blue light emitted by computers and smartphones. The first, "ITRIM Elementary Facial Gommage" (100g/¥12,000), prioritizes gentleness to the skin and features a jam-like, thick jelly base blended with five types of natural botanical scrubs. After rinsing off cleanser, apply the product in small, circular motions to wet skin, rinsing off once it becomes a whitish emulsion. Designed for daily use, the soft, elastic scrub removes dirt and dead skin cells without any roughness or irritation, while the red clay absorbs impurities, leaving mature skin feeling smooth and hydrated. By smoothing out uneven skin texture, subsequent skincare and foundation adhere better, and the treatment also has a firming effect. The second is the sunscreen lotion "ITRIM Elementary Facial Protection" (80g/12,000 yen/SPF45/PA++++), an essential for the coming season. In addition to UVA and UVB rays that cause sunburn, this product has been designed to provide strong protection against all types of damage caused by near-infrared rays, blue light, and pollutants. The pale pink color evens out uneven skin tone, while the smooth application and snug fit on the skin make it appealing. It is not sticky and has a light feel.

"ITRIM Elementary Travel Kit" (16,000 yen)
Also, on April 17th, a limited edition "ITRIM Elementary Travel Kit," perfect for early summer travel, will be released in limited quantities. The kit contains trial sizes of seven face and hair care items, including the three best cosmetics award-winning items "Face Cleansing Cream," "Skin Lotion," and "Shampoo," all stored in an original linen-textured pouch. It is recommended not only for travel plans, but also for trying out ITRIM's products to see how they feel. Pre-orders will begin on April 3rd.
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