Louis Vuitton's new "New Wave" bag features beautiful quilted leather and a rainbow-colored signature.

Aug 11, 2018
Louis Vuitton has unveiled its new bag collection, "LOUIS VUITTON NEW WAVE." Two bag styles have been released.

Inspired by the musical genre of the same name, "New Wave" embodies the hedonistic and colorful spirit of the 1980s. Inheriting the spirit of the "Art of Travel," which made Louis Vuitton famous shortly after its founding in 1854, the collection incorporates the undulating, geometric, multicolored motifs of original trunks into supple quilting.

Combining functionality with style, the "Chain Bag" is a statement piece perfect for everyday wear. The detachable handle features a rainbow-colored signature and vintage-finish metal accents. This versatile, go-anywhere design can be worn on the shoulder, crossbody, or by hand, thanks to the adjustable chain. It comes in two sizes: small (219,000 yen) and large (247,000 yen).

Chain Bag PM (21x13x6.5cm * Small / 219,000 yen)
The "Chain Tote" (291,000 yen) is a spacious tote bag that will add a touch of glamour to any outfit. It features luxurious quilting and vintage-finished metal accents. The leather pad is printed with the rainbow-colored signature, and the adjustable chain handle allows it to be used as a shoulder bag. The design, which skillfully blends rock esprit with classic, chic charm, is sure to be useful in a wide range of situations.

"Chain Tote" (32x22x13cm/291,000 yen)
A wide variety of colors are available, including timeless black and ecarlate, as well as smoothie pink, Malibu green, and snow, which are reminiscent of the 1980s club scene. Furthermore, a retro-pop version of the "Chain Bag" will be released in the future, featuring calf leather and denim materials with patch decorations.
Akiko Hanazawa
  • Chain bag PM (21x13x6.5cm/219,000 yen)
  • Chain bag PM (21x13x6.5cm/219,000 yen)
  • Chain bag MM (25x15x7.5cm / 247,000 yen)
  • Chain bag MM (25x15x7.5cm/247,000 yen)
  • "Chain Tote" (32x22x13cm/291,000 yen)
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