Gap has launched "LOVE BY GAP," a new line of innerwear and loungewear that offers the luxury of true "comfort." The collection will be rolled out to 17 stores nationwide and online, starting with a limited-time concept store at Lazona Kawasaki Plaza.
The new collection, "LOVE BY GAP," was born from the desire for all women to experience the luxury of true "comfort." The word "LOVE" embodies the sentiment of celebrating all women who have the strength to accept and love themselves as they are, regardless of their body shape, style, or age. Our wide selection of innerwear includes wireless bras with a thin lining for a natural lift and soft feel, wire-free bralettes perfect for relaxing, demi-silhouettes that flatter your figure, and strapless multi-way bras with a variety of strap styles. They're designed to lift your spirits and inspire confidence and comfort. Our wide selection of undershorts includes stretch cotton, a breathable and moisture-wicking material with added stretch, seamless styles that won't show through your bottoms, and feather-soft, incredibly lightweight modal. With a variety of silhouettes, including bikinis, thongs, and high-rise styles, you'll find a comfortable garment you'll want to wear every day.
In addition, the brand will also be introducing loungewear and sleepwear with highly versatile designs that make you want to wear them straight out on the town. Sophisticated lace-trimmed ropes, sleep shirts, T-shirts, camisoles, and more offer the ultimate in relaxing wear that will keep you close to your skin and your soul, anytime, anywhere.
Price ranges include bras (from 2,400 yen), shorts (from 900 yen), camisoles (from 2,900 yen), shorts (from 2,900 yen), and pants (from 3,200 yen). The collection is currently on sale at Gap Sannomiya, Gap Flagship Harajuku, Gap Flagship Ginza, Gap Terrace Mall Shonan, and Gap Sapporo Stellar Place, and will be available from May 14th at Gap AEON Mall Okazaki, Gap Nagoya Sakae, Gap Hoshigaoka Terrace, Gap Woman Shop Sotetsu Joinus, Gap LaLaport Yokohama, Gap Tama Plaza Terrace, Gap Grand Front Osaka, Gap Ikspiari Maihama, Gap Jiyugaoka MAST, Gap Kichijoji, and Gap Ikebukuro Tobu, as well as at the online store (http://www.gap.co.jp). Furthermore, the collection will be sold at the LOVE BY GAP Concept Store, Gap Lazona Kawasaki Plaza, which will be open for a limited time from March 20th to November 30th as the brand's first concept store in Japan to carry a single collection on its own.
In addition, at stores that carry "LOVE BY GAP," trained staff will provide fitting services such as bust measurements and fit consultations.
The new collection, "LOVE BY GAP," was born from the desire for all women to experience the luxury of true "comfort." The word "LOVE" embodies the sentiment of celebrating all women who have the strength to accept and love themselves as they are, regardless of their body shape, style, or age. Our wide selection of innerwear includes wireless bras with a thin lining for a natural lift and soft feel, wire-free bralettes perfect for relaxing, demi-silhouettes that flatter your figure, and strapless multi-way bras with a variety of strap styles. They're designed to lift your spirits and inspire confidence and comfort. Our wide selection of undershorts includes stretch cotton, a breathable and moisture-wicking material with added stretch, seamless styles that won't show through your bottoms, and feather-soft, incredibly lightweight modal. With a variety of silhouettes, including bikinis, thongs, and high-rise styles, you'll find a comfortable garment you'll want to wear every day.
In addition, the brand will also be introducing loungewear and sleepwear with highly versatile designs that make you want to wear them straight out on the town. Sophisticated lace-trimmed ropes, sleep shirts, T-shirts, camisoles, and more offer the ultimate in relaxing wear that will keep you close to your skin and your soul, anytime, anywhere.
Price ranges include bras (from 2,400 yen), shorts (from 900 yen), camisoles (from 2,900 yen), shorts (from 2,900 yen), and pants (from 3,200 yen). The collection is currently on sale at Gap Sannomiya, Gap Flagship Harajuku, Gap Flagship Ginza, Gap Terrace Mall Shonan, and Gap Sapporo Stellar Place, and will be available from May 14th at Gap AEON Mall Okazaki, Gap Nagoya Sakae, Gap Hoshigaoka Terrace, Gap Woman Shop Sotetsu Joinus, Gap LaLaport Yokohama, Gap Tama Plaza Terrace, Gap Grand Front Osaka, Gap Ikspiari Maihama, Gap Jiyugaoka MAST, Gap Kichijoji, and Gap Ikebukuro Tobu, as well as at the online store (http://www.gap.co.jp). Furthermore, the collection will be sold at the LOVE BY GAP Concept Store, Gap Lazona Kawasaki Plaza, which will be open for a limited time from March 20th to November 30th as the brand's first concept store in Japan to carry a single collection on its own.
In addition, at stores that carry "LOVE BY GAP," trained staff will provide fitting services such as bust measurements and fit consultations.
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