Boucheron will open a pop-up store, "Color Your Style with Quatre," on the 3rd floor of Center Park at Isetan Shinjuku from June 22nd to July 5th, where customers can enjoy styling their iconic "Quatre" collection.


Boucheron is a stylish French high jewelry house. Launched in 2004, "Quatre" is Boucheron's signature collection, establishing a genderless, modern style. Its graphic design, combining the four codes of the Maison (grosgrain, diamond stripes, Clous de Paris, and gadroons), is beloved by a wide range of customers.

"Quatre" enhances the wearer's individuality and style. You can enjoy styling to suit your mood and the occasion of the day. The pop-up store offers a variety of items, including rings, necklaces, and bracelets with motifs of different widths and sizes, based on colors such as warm brown, pure and elegant white, refreshing blue, passionate red, and chic black.

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