Boucheron Nagoya Sakae Mitsukoshi store expands and reopens after renovation. The facade features an LED screen, a first for a boutique in Japan.

May 6, 2022
Boucheron reopened the newly renovated Boucheron Nagoya Sakae Mitsukoshi store on April 28, 2022. The store moved from the sixth floor to the first floor of Nagoya Sakae Mitsukoshi and was reborn with a new design concept. The new boutique, expanded to 85 square meters, features an LED screen on its façade, a first for a Japanese boutique. Animations of swaying ivy and the Maison's iconic black cats tell the story of the Maison's founding in Paris.


Boucheron is a stylish French high jewelry house. For Boucheron, a boutique is more than just a place to buy jewelry. It is designed to convey the Maison's unique worldview while making customers feel at home. The redesign incorporates a Parisian-style design inspired by the historic Hôtel Particulière (private mansion) of the Paris Vendôme flagship store. The interior incorporates Parisian codes, such as the marble used in the Place Vendôme's architecture, black metal frames, and classic French symmetry, creating a space that embodies the brand.


The boutique also features a VIP salon where customers can immerse themselves in the Maison's history and culture, as well as the creative and innovative spirit of Boucheron. Based on the concept of nature, a theme of Boucheron's creations since its founding, the salon features colorful fabrics and wallpapers with natural motifs, and displays photographs of floral-inspired jewelry pieces.


The revitalized Boucheron Nagoya Sakae Mitsukoshi store offers a wide range of jewelry that embodies the Maison's savoir-faire, including Boucheron's iconic collections, "Quatre" and "Serpent Bohème," as well as the "Animal" and "Nature" collections, which delicately depict nature and animals in jewelry.

In a modern and warm space that embodies the world of Boucheron, we also offer a special order service that allows customers to create special pieces of their choice, based on Boucheron's bespoke tradition.



Boucheron Nagoya Sakae Mitsukoshi Store
Grand opening date: Thursday, April 28, 2022
Address: 1F Nagoya Sakae Mitsukoshi, 3-5-1 Sakae, Naka-ku, Nagoya, Aichi 460-8669
TEL: Boucheron Client Service 0120-230-441
Business hours: 10:00-20:00 *Irregular holidays (follows department store business hours)
Store area: 85 square meters



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