Shiseido x Soen collaboration movie released. SUMIRE's "Yukihime" portrayed in stop motion

Sep 10, 2015

In its September and October issues, fashion magazine Soen is collaborating with Shiseido's Maquillage Snow Beauty II, a limited-edition medicated whitening powder that will be released on September 21st. The collaboration features Soen's exclusive model, SUMIRE, as "Snow Princess." The September issue features "Snow Princess' Dream," while the October issue features "Snow Princess' Morning," expressing the worldview of the new "Snow Beauty" collection. Additionally, Soen has released a short movie on its official website, expanding on the images from the magazine. Following the first movie, which was released in conjunction with the September issue on August 10th, the second movie, inspired by the pages of the October issue, will be released on September 10th. The movie is a stop-motion depiction of the magical time spent by SUMIRE, the Snow Princess, with "Snow Beauty," from night to morning.
HEW
  • Fashion magazine "Soen" collaborates with Maquillage's medicated whitening powder "Maquillage Snow Beauty II" in its September and October issues.
  • Fashion magazine "Soen" collaborates with Maquillage's medicated whitening powder "Maquillage Snow Beauty II" in its September and October issues.
  • Fashion magazine "Soen" collaborates with Maquillage's medicated whitening powder "Maquillage Snow Beauty II" in its September and October issues.
  • Fashion magazine "Soen" collaborates with Maquillage's medicated whitening powder "Maquillage Snow Beauty II" in its September and October issues.
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