Vivienne Tam's Spring/Summer 2022 collection has arrived, and special content is now available!
Vivienne Tam, popular for its items incorporating traditional Asian techniques such as hand embroidery and beading, based on a traditional oriental taste and modern style, has launched its Spring/Summer 2022 collection.

This season, the brand is proposing a chic athleisure style that makes the most of its signature style, with the keyword "Love Your Style," which conveys the message, "Be free to be yourself."


In addition, under another theme, "BLOOM AGAIN," the collection will feature motifs of colorful flowers and ceramics in a light and elegant style, celebrating the return of spring after winter and the blooming flowers.

Featuring Serina Motola & TSUGUMI
Special Valentine's Day content featuring the latest collection now available

A "Love"-Themed Campaign by Serina Motola and TSUGUMI
To coincide with the launch of the new collection, the brand's official website is currently featuring a video and photos featuring models Serina Motola and TSUGUMI, showcasing a fantastical worldview, based on the theme "Happy Valentine's Day with lots of love."


Based on the theme of "Love," which is derived from the collection's design, the two close female friends suggest styling ideas to each other for Valentine's Day. The video also includes interviews with each of them, including the key points of their coordination.

What items did they coordinate?

Check out the outfits worn by Serina Mottola and TSUGUMI in the main visual!

■ Serina Mottola's Look

Blouse: CITY CAMOUFLAGE PRINT STRETCH NETTING BLOUSE (¥26,400), Skirt: WASHABLE 2WAY TWILL SKIRT (¥30,800)


■TSUGUMI's Look

Dress: SOLID NET WITH ORCHID EMBROIDERY DRESS (49,500 yen)
TSUGUMI dresses up gorgeously in a Chinese dress embroidered with moth orchids. It has a sheer construction and comes with an inner camisole dress in the same color. You can enjoy a basic look like her by pairing it with the included camisole dress, or you can wear it with an item you already own as an inner layer for a different look. Depending on how you coordinate it, it's a dress that can be worn for both formal and casual occasions.

In addition to the items worn by the two, many other wonderful new products have arrived! For more details, please visit the brand's official website and online store below.