3.1 Phillip Lim has unveiled the advertising campaign for its Spring 2017 collection.

The campaign was shot by art photographer Viviane Sassen. Regarding the campaign, Phillip Lim said, "In today's culture of excess, I was interested in playful rigor and a new sensuality. In many ways, the Spring 2017 collection is my interpretation of the current mood. That's why we used themes of love, innocence, heartbreak, and hope. This is the fifth season I've worked with Vivienne, and through her skillful lens, she has expressed the collection's message in captivating, modern images."