Armani Beauty (https://www.armanibeauty.jp/) will launch Lip Power, a long-wearing lipstick on January 1, 2022, with a lightweight, comfortable formula that gives lips vibrant color.
Lip Power, which delivers color, long-wear, and comfort, achieves the seemingly paradoxical combination of long-wear*¹ and comfortable (moisturizing) wear. Using advanced technology, two types of oils that normally don't mix*² are fused together using a unique polymer*³ technology, combining these opposing properties.
Satin Finish Oil*4 gently protects lips, while slowly evaporating semi-volatile oil*5 coats lips, ensuring a comfortable finish even when worn for long periods of time. Furthermore, the formula base contains pigments bound to a hydrophobic diffusing gel that delivers vibrant color.
Lip Power faithfully reproduces the original color, maintaining rich, bright color for hours*¹. With just one application, you'll achieve the quality that the uncompromising Armani woman demands from lipstick.
■Product name: Lip Power
■Color options: 12 colors in total
■Price: 5,170 yen each (tax included)
■Release date: Saturday, January 1, 2022
*The release date is subject to change.
■Sales: Official online boutique, released Monday, December 27, 2021
*¹ Researched by Armani. Individual results may vary *² At Armani Beauty *³ (Acrylic acid/isobutyl acrylate/isobornyl acrylate) copolymer (film-forming agent) *⁴ Trimethylsiloxyphenyl dimethicone (film-forming agent) *⁵ Isohexadecane (film-forming agent)
＜Lip Power＞ 12 color variations
＜Lip Power＞ comes in a wide range of colors, allowing you to enjoy color depending on your mood and the occasion of the day. From classic reds and pinks with a subtle flush to cool, bold tones, deep browns and muted beiges to vibrant corals, this collection is sure to bring out your inner color.
Distinctive Design: Intuitive Drop Shape
With its ergonomic, slim profile and elegant, streamlined design, Lip Power's packaging features Armani Beauty's signature silver monogram. Its drop-shaped tip makes it easy to outline your lips and ensures even application of color, achieving the finish you desire. The airtight packaging also keeps the lipstick sealed, preventing it from drying out.
Armani Beauty
“Elegance doesn't catch the eye, it's memorable”
Giorgio Armani's fashion sensibility and aesthetic is translated into the world of fragrance, make-up and skincare.
Beauty, simplicity and quality come from the finest materials. Delivering refined elegance.
Armani Beauty Official Online Site: https://www.armanibeauty.jp/
Armani Beauty Official LINE Account ID: @armanibeauty
Click here for company press release details
Lip Power, which delivers color, long-wear, and comfort, achieves the seemingly paradoxical combination of long-wear*¹ and comfortable (moisturizing) wear. Using advanced technology, two types of oils that normally don't mix*² are fused together using a unique polymer*³ technology, combining these opposing properties.
Satin Finish Oil*4 gently protects lips, while slowly evaporating semi-volatile oil*5 coats lips, ensuring a comfortable finish even when worn for long periods of time. Furthermore, the formula base contains pigments bound to a hydrophobic diffusing gel that delivers vibrant color.
Lip Power faithfully reproduces the original color, maintaining rich, bright color for hours*¹. With just one application, you'll achieve the quality that the uncompromising Armani woman demands from lipstick.
■Product name: Lip Power
■Color options: 12 colors in total
■Price: 5,170 yen each (tax included)
■Release date: Saturday, January 1, 2022
*The release date is subject to change.
■Sales: Official online boutique, released Monday, December 27, 2021
*¹ Researched by Armani. Individual results may vary *² At Armani Beauty *³ (Acrylic acid/isobutyl acrylate/isobornyl acrylate) copolymer (film-forming agent) *⁴ Trimethylsiloxyphenyl dimethicone (film-forming agent) *⁵ Isohexadecane (film-forming agent)
＜Lip Power＞ 12 color variations
＜Lip Power＞ comes in a wide range of colors, allowing you to enjoy color depending on your mood and the occasion of the day. From classic reds and pinks with a subtle flush to cool, bold tones, deep browns and muted beiges to vibrant corals, this collection is sure to bring out your inner color.
Distinctive Design: Intuitive Drop Shape
With its ergonomic, slim profile and elegant, streamlined design, Lip Power's packaging features Armani Beauty's signature silver monogram. Its drop-shaped tip makes it easy to outline your lips and ensures even application of color, achieving the finish you desire. The airtight packaging also keeps the lipstick sealed, preventing it from drying out.
Armani Beauty
“Elegance doesn't catch the eye, it's memorable”
Giorgio Armani's fashion sensibility and aesthetic is translated into the world of fragrance, make-up and skincare.
Beauty, simplicity and quality come from the finest materials. Delivering refined elegance.
Armani Beauty Official Online Site: https://www.armanibeauty.jp/
Armani Beauty Official LINE Account ID: @armanibeauty
Click here for company press release details
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